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Cognizant hiring SPE For Digital marketing (Gurugram)

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 Cognizant hiring SPE For Digital marketing (Gurugram)

Job Description

Digital Marketing Agent for App Ads Campaigns

App Marketing: app promotion, app install campaigns, mobile app advertising, app user acquisition.

Digital Marketing: online advertising, paid media, social media marketing, search engine marketing (SEM), display advertising, video advertising.

Paid Ads: pay-per-click (PPC), cost-per-install (CPI), cost-per-acquisition (CPA), Google Ads, Facebook Ads, Apple Search Ads.

App Store Optimization (ASO): app store visibility, app store ranking, keyword optimization, app store conversion rate optimization.

Mobile User Acquisition: user acquisition strategy, mobile app installs, user engagement, retention marketing.

Job Title: App Campaign Manager, App Campaign Media Planner, App Campaign Optimization, App Campaign Troubleshooting


Responsibilities:

  • Serve as a trusted advisor to Platform clients, providing expert guidance on campaign strategy, optimization, and best practices.
  • Support Real Time internal teams, handle escalated cuts issues and close with the clients, 24/7 support to the agents to enable them to provide timely and accurate resolution.
  • Deep dive into client campaign data to identify performance opportunities and areas for improvement.
  • Play client facing role in case of escalated issues by the team for complete closure
  • Stay up to date on the latest Google Ads features and product updates, translating them into actionable strategies for clients.
  • Identify and document best practices from consults data specifically relevant to the Platform client
  • Knowledge Management: Share deep dives on top issue types consulted with L2 & pSME and stay up to date on the latest Google Ads features, updates, and best practices, and share this knowledge internally.
  • Product Expertise: Stay informed about current trends and best practices in the digital advertising landscape.

Skills:

  • In-depth knowledge of the Google products and services in scope of Troubleshooting
  • Passion for the product and the customer
  • Excellent analytical skills with the ability to interpret complex campaign data and identify trends.
  • Strong communication skills, with the ability to explain technical concepts in a clear and concise manner.
  • Experience collaborating with clients at a strategic level and building strong relationships.
  • Active listening and understanding customer needs.
  • Ability to make decisions based on the best interests of customers, and the technical escalations team.
  • If you are a highly motivated and experienced quality assurance professional with a passion for Google Ads, we encourage you to apply for this exciting opportunity

Job Classification

Industry: BPM / BPO
Functional Area / Department: Customer Success, Service & Operations
Role Category: Operations Support
Role: Operations Support - Other
Employement Type: Full time

Contact Details:

Company: Cognizant
Location(s): Noida, Gurugram

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Keyskills:   Excellent Communication In English Digital Marketing App Ads Campaigns SEM SEO

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₹ 1.5-4 Lacs P.A

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Cognizant

Morningstar, Inc. is a leading provider of independent investment insights in North America, Europe, Australia, and Asia. The Company offers an extensive line of products and solutions that serve a wide range of market participants, including individual and institutional investors in public and priv...