Senior Digital Marketing Executive
- Pragmatic
- 4 - 9 years
- Pune
- 2 years ago
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Job Description
Experience: At least 4 years experience as Digital Marketer running Paid
Salary: 7- 10 Lakhs per Annum (LPA)
Send your resume to ca****s@pr*****h.co.in
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Senior Digital Marketing Executive
Location: Pune India
Educational Background Expected :
- Masters in Marketing Management OR
- MBA in Marketing, with Graduation in any stream OR
- PGD in Marketing Management
Prior Experience Required :
- Must have experience running Email Marketing, and Google Adwords Campaigns
- May have ability to run Facebook Ads and Linkedin Ads
- At least 4 years experience as Digital Marketer running Paid Ads
Language Skills Required :
- Fluency in verbal and written English communication skills is a must.
Other Skills Required :
- Excellent Communication skills.
- Should have an understanding of usage of a CRM and Marketing tools
Specific Personality Traits Required:
- Should be a team oriented person who can interact with Sales and Operations team to get necessary information to design and run campaigns.
- An assertive and go-getter attitude is essential for the role
- Should have an outgoing personality with good leadership influence
- Ability to think creatively and innovatively
- Analytical skills to forecast and identify trends and challenges
- Excellent project management skills with the ability to work effectively with cross-functional teams, manage multiple priorities and deadlines, be detail-oriented, and work independently as well as in groups
- Self-directed and ready to learn
- Passionate about marketing, sales, and understanding the needs of executive clients
Job Brief
As the Senior Digital Marketing Executive your primary job will include :
- Developing and implementing strategic marketing plans aligned to business goals in order to attract potential customers and grow existing ones
- Designing account based marketing strategies (focus on our high value accounts) as an account team leadership member to drive key strategic account goals
- A leader and thinker, able to work with internal stakeholders to determine targets and goals by being the voice of the customer (customer focused)
- Execute and track engaging campaigns with measurable impacts
- Contribute to creating and articulating the value proposition of marketing by showing outcomes from key campaigns and being a strategic partner to leadership and sales teams
Responsibilities:
Your direct responsibilities will include :
- Implement marketing strategies to scale lead generation
- Update and optimize the website regularly for conversion
- Work in collaboration with freelance content writers to blog high-quality content
- Help the team with sales collaterals
- Plan and execute email marketing, Social Media Marketing (FB, Linkedin, Google Adwords) Campaigns
- Engage potential customers via our social media accounts
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Social Media MarketingEmployement Type: Full timeContact Details:
Company: PragmaticLocation(s): Pune+ View Contact
Keyskills: Social media marketing Usage Sales Email marketing Social media Project management Google AdWords senior digital marketing executive Marketing management CRM
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