Growth Hacker
- Effiasoft
- 5 - 8 years
- Hyderabad
- 3 months ago
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Job Description
Job Title: Growth Hacker
Experience Level: 5+ YearsJob Description :The Growth Marketing Manager will lead the design and execution of growth strategies to onboard one million SMBs onto JustBilling, making it the go-to retail app for Bharat. This role blends data-driven decision-making with creative experimentation, requiring close collaboration with Product, Sales, Design, and Engineering teams to deliver measurable growth.
Roles & Responsibilities
Growth Experiments & Acquisition
- Run growth experiments across SEO, SEM, app stores, influencer partnerships, referral programs, and affiliates.
- Identify, test, and scale new customer acquisition channels and growth levers.
Funnel & Conversion Optimization
- Analyze funnel performance (installs activation retention paid subscription).
- Launch and optimize A/B tests on landing pages, creatives, campaigns, and in-app flows.
- Reduce drop-offs and maximize conversions at every stage of the funnel.
Requirements / What Were Looking For
Experience & Skills
- 5-8 years of experience in growth marketing, performance marketing, or digital marketing (B2B SaaS or SMB-focused products preferred).
- Hands-on expertise in funnel optimization, acquisition strategies, and marketing tools.
- Strong understanding of analytics platforms (GA4, Mixpanel, Firebase, Amplitude).
Mindset & Approach
- A hustler with a builder mindsetable to experiment, fail fast, and scale successes.
- Strong analytical orientation balanced with creative instincts.
- Outcome-driven with ownership of results, not just campaigns.
Collaboration & Communication
- Ability to work seamlessly with cross-functional teams (Product, Sales, Design, Engineering).
- Excellent communication, storytelling, and collaboration skills.
About EffiaSoft:
EffiaSoft, founded in November 2012, comprises two specialized business units:A) IT Product Engineering Services for both international and domestic large enterprises.
Unlike typical IT outsourcing services, EffiaSofts Product Engineering Services offer end-to-end enterprise software developmentfrom ideation to lifetime maintenancefor end-customer use. Acting as a development arm for our enterprise clients, we enable them to expand their product offerings seamlessly to their end customers in the shortest time and at a lower cost.B) Just Billing Platform: in-house developed innovative technology solutions for a wide range of industries, including Retail, Food & Beverages, Gas Stations, Distribution, Airlines, and Banks.
All these solutions are built on the companys flagship multi-level retailing platform, Just Billing. This innovative platform is supported by a robust, IP-driven, multi-tenant SaaS cloud, aggregation engine, rapid business application development framework, and a simplified DIY model. EffiaSoft currently serves over 170,000 customers across India and Southeast Asia.For more details, visit:
EffiaSoft
Watch EffiaSoft's Innovations**Interested candidates can send their resumes to **@ef******t.com.**
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Growth MarketingEmployement Type: Full timeContact Details:
Company: EffiasoftLocation(s): Hyderabad
Keyskills: Growth Marketing Growth hacker SEM Ab Testing SEO
Effiasoft
EffiaSoft Private develops proprietary billing and ERP software solutions tailored for retail, hospitality, and distribution sectors. With a focus on innovation and quality, the company delivers scalable products like JustBilling and ERPNext to streamline business operations. Their team culture emph...
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