Data Analyst @ Sourcefuse

Data Analysis:

• Collect, clean, and preprocess large datasets from various sources, including subscriber records, call logs, customer demographics, and network performance data.

• Perform exploratory data analysis to identify trends, patterns, and correlations in customer behavior.

Marketing Campaign Optimization:

• Collaborate with marketing teams to design and evaluate marketing campaigns.

• Analyze the effectiveness of marketing initiatives, A/B tests, and promotions, providing insights to optimize strategies.

Subscriber Insights:

• Conduct in-depth analyses to understand subscriber behavior and preferences.

• Generate actionable insights to improve the customer experience, reduce churn, and increase subscriber lifetime value.

Data Visualization:

• Create compelling data visualizations and dashboards to communicate insights to non-technical stakeholders.

• Utilize tools such as Tableau, Power BI, or similar for data presentation.

Data-driven Recommendations:

• Collaborate with cross-functional teams to translate data-driven insights into actionable recommendations for marketing strategies.

• Monitor the implementation of recommendations and track the impact on key performance metrics.

Stay Current with Industry Trends:

• Stay up-to-date with the latest trends and innovations in Telecom and Data Science.

• Apply industry best practices to enhance data analysis methodologies.

• Bachelor s or Master s degree in Data Science, Statistics, Computer Science, or a related field.

• Strong proficiency in data manipulation and analysis using tools like Python and SQL.

• Familiarity with Telecom datasets, including subscriber data, call records, and network data.

• Proficiency in data visualization tools (Domo, Tableau, Power BI, etc.).

• Experience with machine learning techniques for classification, regression, and clustering. (good to have)

• Excellent problem-solving skills and the ability to communicate complex ideas to non-technical stakeholders.

• Strong teamwork and collaboration skills.

• Knowledge of Telecom marketing strategies and industry-specific challenges is a plus.