Hospital Marketing Executive develops and implements strategies to boost brand awareness, attract patients, and promote services through digital (SEO, social media, email), traditional (print, events), and referral marketing, involving market research, content creation, event coordination (health camps, CMEs), PR, and performance tracking, all while collaborating with medical staff and managing budgets
Strategy & Planning: Develop and execute comprehensive marketing plans for hospital branding and services
Campaign Management: Design and run campaigns (digital, print, direct) to attract and retain patients, managing budgets and ROI
Digital Marketing: Oversee website content, social media, SEO, and email marketing
Community & Events: Organize health camps, workshops, CMEs, and community outreach programs, building relationships with referral doctors and leaders
Content Creation: Produce marketing copy and creative content (blogs, videos) for online and print
Market Research: Analyze trends, competitor activities, and patient needs to refine strategies
Reporting: Monitor campaign performance and report on effectiveness to management
Interpersonal Skills
Commercial Awareness
Project Management
Data & Analytics
Communication
Digital Marketing

Keyskills: communication commercial analytics data marketing digital awareness management
Company involves defining product strategy, roadmap, and features, conducting market research, gathering customer feedback, and collaborating with engineering/marketing to bring products to market, ensuring they meet user needs and business goals from concept to launch and beyond, often focusing o...