Job Description
Dear Candidate_Name_
Greetings from Cognizant!!
Recently I got referral you for the Job post, and after reviewing your background, we're very impressed. We'd love to schedule an interview with you to discuss the opportunity further.
Kindly respond to your Primary Skill: AEP Customer Journey Analytics
Kindly respond if anyone has the Exact Skillset. AEP Customer Journey Analytics
Work Location: Chennai, Bangalore, Pune, Hyderabad, Kolkata
Do NOT consider Internship/Apprenticeship/Part time/Freelance
Total Experience: 1.6 To 2.5
Relevant Experience -
Interview Date:20-Dec-25
Interview Mode: First round Virtual 2nd F2F (Should be 30 min to 45mins)
If interested, share your updated resume to su***************u@co******t.com with following details filled,
Note: If you have already attended the interview and selected, please ignore this mail
Note: To do not give any duplicate id and Mobile number to any vendor
Note: You will get a call for scheduling your interview (or) We will reach out to you through email immediately after shortlisting the profiles.
Kindly click the link below and fill in all your details below.
https://forms.office.com/r/8a4YEPYg3s
JD 2: Adobe Experience Platform (AEP) + Customer Journey Analytics (CJA)
Role Titles by Level
- A (Associate): AEP/CJA AnalystEngineer
- SA (Senior Associate): AEP/CJA Senior Implementation Specialist / Data Analyst
- M (Manager): AEP/CJA Lead / Solution Architect
Role Summary
Design and implement AEP data pipelines and CJA connections to enable cross-channel, person-based analytics. Own modeling, stitching, and analysis across web, app, and offline sources. Deliver advanced reporting in Analysis Workspace, attribution, cohorts, and data governance.
Core Responsibilities (All Levels)
- Build AEP schemas and datasets to support analytics use cases; configure identity resolution and governance.
- Set up CJA connections: Data views, components (dimensions/metrics), time settings, identity mappings, and joins.
- Create Analysis Workspace projects: funnel analysis, pathing, cohorts, attribution, segmentation.
- Implement derived metrics and calculated components; validate data pipelines end-to-end.
- Collaborate with marketing, product, and data teams to translate KPIs into robust measurement frameworks.
- Ensure data quality: completeness, deduplication, consistency, late-arriving data handling, backfills.
- Document data lineage and governance, including consent-aware analytics and privacy policies.
- Provide training, dashboards, and stakeholder enablement; define SLAs and monitoring processes.
Must-Have Skills
- Strong AEP: XDM modeling, identity stitching, sources, datasets, governance.
- Deep experience with CJA: Connections, Data Views, Lookup datasets, Person-based analytics, Workspace.
- Measurement design: KPIs, attribution models, segmentation, pathing.
- Proficient with SQL, data modeling, ETL concepts, and JSON; comfort with large-scale datasets.
- Understanding of consent/privacy impacts on analytics (opt-out handling, regional rules).
Nice-to-Have
- Experience with Web SDK/Edge, Adobe Analytics migration to CJA, or hybrid AA+CJA setups.
- Exposure to data lakes/warehouses (Snowflake/BigQuery), BI tools (Power BI/Tableau), and statistical analysis.
- Knowledge of identity graphs, join types, and attribution tuning for multi-touch journeys.
Experience & Level Expectations
- Associate (57 years relevant)
- Builds connections/data views; creates Workspace projects; performs validation and reconciliation.
- Implements standard segments, funnels, and pathing; supports stakeholder reporting.
- Experience with 2+ CJA implementations or migrations.
- Senior Associate (79 years relevant)
- Designs end-to-end analytics architecture: identity strategy across online/offline, lookup datasets, governance.
- Creates reusable components, advanced attribution models, and cohort frameworks.
- Leads stakeholder discovery; translates business needs into robust measurement designs; mentors team.
- Manager / Architect (910 years relevant)
- Owns solution architecture and roadmap: scalable connections, data views, and analytics governance.
- Establishes KPI hierarchies and taxonomy; sets standards for data quality and lineage documentation.
- Drives cross-functional analytics adoption; aligns analytics with activation (CJA RTCDP insights).
- Presents insights to leadership; builds frameworks for experimentation and causality assessment.
Education & Certifications (Preferred)
- Bachelors in Computer Science/Engineering/Statistics or equivalent.
- Adobe certifications (nice-to-have): CJA Practitioner/Architect, AEP Architect.
- Analytics certifications (GA4, Power BI, Tableau) are a plus.
Job Classification
Industry: IT Services & Consulting
Functional Area / Department: Engineering - Software & QA
Role Category: Software Development
Role: Software Development - Other
Employement Type: Full time
Contact Details:
Company: Cognizant
Location(s): Hyderabad
Keyskills:
Data modeling
Adobe Experience Platform
Customer Journey Analytics
Adobe Analytics
Adobe Journey Optimizer