Content Writer
- Zaigo Infotech
- 2 - 4 years
- Chennai
- 6 months ago
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Job Description
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Designation: Content Writer
Education Qualification : Any Degree
Location : Egmore, Chennai-600084
Saturday & Sunday (Fixed off)
Roles and Responsibility
- Research and generate engaging content ideas relevant to the target audience and industry niche.
- Produce high-quality written content for various platforms such as websites, blogs, social media, and marketing materials.
- Conduct thorough research on industry-related topics to ensure accuracy and credibility of content.
- Write clear, concise, and grammatically correct content adhering to brand voice and style guidelines.
- Optimize content for search engines (SEO) to improve visibility and reach.
- Analyse target audience behaviours and preferences to develop content aligned with marketing funnel stages.
- Create blog articles strategically aligned with the marketing funnel, addressing audience needs and guiding them through the buyers journey.
- Collaborate with other team members such as designers and marketers to develop integrated content strategies.
- Revise and edit content based on feedback from stakeholders to improve clarity, coherence, and effectiveness.
- Stay updated on industry trends, best practices, and content marketing techniques to enhance content quality and performance.
- Meet deadlines and manage multiple projects simultaneously while maintaining quality standards.
- Analyse content performance metrics and user engagement data to make data-driven decisions for content optimization.
Skills Required:
- Excellent writing skills with a strong command of grammar, punctuation, and style.
- Proficiency in conducting research and synthesizing information from multiple sources.
- Ability to adapt writing style and tone according to target audience and brand requirements.
- Knowledge of SEO principles and best practices for content optimization.
- Creativity and innovation to develop fresh and engaging content ideas.
- Attention to detail and a commitment to producing error-free content.
- Time management and organizational skills to handle multiple projects and meet deadlines.
- Collaboration and communication skills to work effectively in a team environment.
- Analytical skills to interpret data and metrics for content performance evaluation and optimization.
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CONTACT US
Zaigo Infotech Software Solutions Pvt Ltd 9th floor (9A & 9B) Sapna Trade Centre, 135, Old 109, Poonamallee High Rd, Egmore, Chennai, Tamil Nadu 600084.
United States 170 Post Rd #211, Fairfield, CT 06824, USA.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Content, Editorial & JournalismRole Category: Content Management (Print / Online / Electronic)Role: Content Creation / WriterEmployement Type: Full timeContact Details:
Company: Zaigo InfotechLocation(s): Chennai+ View Contact
Keyskills: Analytical skills Quality standards PDF Content optimization Time management Social media Research content marketing SEO Software solutions
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