Email Specialist| campaigns AB Testing| 3+yrs| Hybrid| Bangalore
- Reputed MNC
- 3 - 5 years
- Bengaluru
- 3 months ago
- Email to a friend
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Job Description
Role : Email Specialist
Location : Bangalore
Shift : CST(6pm to 2.45 AM)
Must Have :
- 3+ years of experience working on email campaigns AB/Testing journey builder Amp Script HTML & CSS
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*IMMEDIATE JOINERS ALERT!*
We're looking for candidates who can *join immediately*.
If you're available, please *send your CV via WhatsApp only* to: *9076159****
Please note: *No calls* will be entertained.
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Overview:
Our Company is in need of an experienced Marketing Automation Email Specialist to support
the build and pre-deployment of marketing communications.
The successful candidate will
- Develop and manage digital templates (emails, landing pages, programs) within the marketing automation platform
- Ensure responsive/mobile email, landing page and form designs meet Our brand standards as well as being cross-browser and cross-device compatible
- Build and execute test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities
- Support the execution of marketing campaigns - activities include but not limited to, campaign flow builds, email creation, outbound landing page creation, form creation, media placement tracking, etc.
- Support the execution of automated lead generation programs
- Understand lead scoring and nurturing programs as it pertains to execution of email and marketing automation campaigns
- Report on critical email and marketing automation campaign metrics
- Serve as a Subject Matter Expert on marketing automation best practices including campaign executive, email and landing page creation, email deliverability and data integrity
- Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities, testing and projected results.
- Understand and follow email and marketing automation processes including workflow documentation and QA testing
- Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed
- Marketing Automation Platform expert
Qualifications and required skills:
- 3+ years digital marketing experience with experience working on a marketing automation platform such as Marketo, Eloqua, HubSpot or Salesforce Marketing Cloud/Pardot
- Advanced HTML/CSS knowledge and Intermediate to Advanced skills in building responsive emails and landing pages
- Previous familiarity/direct experience using a CRM system (e.g. Salesforce)
- Bachelors Degree required or equivalent combination of experience and education
- Must be able to demonstrate a high level of marketing automation and CRM experience
- Well-rounded marketing technologist familiar with B2B lead generation (inbound/outbound Marketing, demand generation, etc.)
- Excellent communication skills: written, verbal, presentation
- Proven ability to work in a collaborative environment as well as being a motivated, self-starter Candidate must thrive in a fast paced, iterative, deadline driven environment
Job Classification
Industry: InsuranceFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Digital Marketing - OtherEmployement Type: Full timeContact Details:
Company: Reputed MNCLocation(s): Bengaluru
Keyskills: Campaign Management Ab Testing Email Campaign Ampscript Html/Css
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Reputed MNC
Estd in 1926 in Europe, an highly reputed 97 years old OEM manufacturing highly advanced engineering excellancy CNC/HMC/VMC/ 5-Axis machines. Its customers including reputed Automobile Companies, Manufacturing and Engineering Companies across the Globe.
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