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Senior Digital Marketing Specialist/Strategist @ PrimaFelicitas

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 Senior Digital Marketing Specialist/Strategist

Job Description

  • Making strategies to improve website ranking and implementing them in order to get the best result for selected.
  • Keywords that include activities such as internal linking, Blog posting, On-Page optimization, Off-Page optimization, Meta tag, title description, etc.
  • To build a roadmap to harness the website & overall company online presence to increase business and generate quality leads.
  • The creation of detailed On-Page and Off-Page optimization strategies & road maps and implementing and regularly monitoring & optimizing them.
  • Increasing Website Traffic, Clicks, Impressions, and improving Keyword ranking.
  • To build quality backlinks through activities such as Link Building, Article submission PDF sharing, Blog Commenting, Press releases, Guest Blogging, Podcast.
  • Collaborating with the Content team in the development of SEO-optimized content.
  • Generate complete daily, weekly, monthly tracking reports for traffic and performance.
  • Monitoring website visitors and their Button clicks/website journey through tools such as Google Analytics etc.
  • Responsible for generating leads from SEO, LinkedIn, and other Social Media and Paid ADs (AdWords and SMM).
  • Develop, deliver, and monitor PPC & SMM campaigns and continue to optimize to get the best results.
  • Creating Advanced Remarketing Lists and creating remarketing campaigns based on the visitors spending time.
  • Audience visited particular web pages, etc. through PPC & SMM.
  • While working on generating leads through Search & Native ADs simultaneously work on decreasing the CPC and cost/conversion.
  • Have a strong learning aptitude and continue to learn and update on the latest Digital Marketing techniques etc.
Roles and Responsibilities:
  • Creativity and innovation in approaching business opportunities and challenges.
  • Problem-solving based on thorough analysis, experience and instincts.
  • Entrepreneurial spirit and desire to learn all aspects of the business Enthusiasm for taking on new projects.
  • Positive and helpful attitude.
  • Ability to create processes that drive efficiency.
  • Ability to drive projects to completion.
  • Client-service orientation.
Required Experience and Qualification:
  • Qualification: Any Graduate
  • Experience: 2-5 Years

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: SEO
Employement Type: Full time

Contact Details:

Company: PrimaFelicitas
Location(s): Noida, Gurugram

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Keyskills:   Health insurance PPC Google Analytics PDF Social media Link building SEO Digital marketing Monitoring Off-page optimization

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PrimaFelicitas

PrimaFelicitas Private Limited is a full service Digital Marketing company. We help Startups & SMBs at the idea stage in developing products and prototypes across broad Web & Mobile technologies.www.primafelicitas.com