Marketing Manager @ Rojgari Placements

Job Description

We are currently seeking a dynamic and experienced Marketing Manager to join our team. Responsibilities: Lead the marketing team of 5 to build strong brand presence 360 degree marketing strategy spread across multiple channels - influencers, partnerships, social media & content to continuously increase top funnel Foster deep consumer insights and share actionable recommendations to optimize the overall website experience to increase conversions in bottom funnel Work alongside the growth manager and continuously track and grow customer retention Oversee and manage performance marketing as well as overall marketing budgets effectively Drive organic growth over time through SEO, social channels, and app scaling. Explore and grow new channels for customer acquisition such as Youtube Qualifications: Master's degree / MBA in Marketing from a Tier-1 institution. 5+ years of experience in marketing, preferably within the Fashion industry. D2C experience is a plus! Strong. understanding of the digital space Creative thinking and ability to contribute innovative ideas to campaigns. Detail-oriented with strong leadership, organisational and project management skills. Familiarity with analytics tools to measure and analyse campaign performance. Overall data oriented & analytical approach is a must to scale the brand to the next level Platforms: Proficient: Shopify, Analytics (Google Analytics), Microsoft Suite, Canva Basic understanding: Marketing automation platforms like Clevertap, Google Suite: Advertising (Google Ads), Business listing management (GMB) etc., Meta Ads Manager Location: New Delhi (From Office) Website : www.houseofchikankari.in House of Chikankari: A spirited mother-daughter venture preserving India's heritage craft. Promoting Chikankari as a household essential, empowering artisans, and securing a deal on Shark Tank India Season 2 with Mr. Aman Gupta and Mr. Peyush Bansal

Employement Category:

Employement Type: Full time
Industry: Others
Role Category: Sales / BD
Functional Area: Not Applicable
Role/Responsibilies: Marketing Manager

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Keyskills:   Marketing Brand Management Influencer Marketing Partnerships Social Media Content Marketing Consumer Insights Customer Retention Budget Management Organic Growth SEO Customer Acquisition Digital Marketing Project Management Analytics Data Analysis Shopify Google Analytics Marketing Automation Website Optimization Performance Marketing App Scaling Creative Thinking Microsoft Suite Canva Google Ads GMB Meta Ads Manager