Manager - Digital Marketing @ Skywings Advisors

Job Description

1. Establish and execute a digital marketing strategy to distribute content.
2. To maintain consistent brand messaging across all social channels.
3. To plan and execute all web, SEO/SEM, database marketing, email, social media, and
display advertising campaigns.
4. To analyse data from various sources, such as website analytics, social media insights,
and email campaign metrics and use this data to measure the effectiveness of marketing
strategies and make informed decisions to optimize future campaigns.
5. To identify, analyse, and measure trends and content to assess how well its performing
and optimize user experience.
6. Create and manage content for social media, emails, and other forms of digital
communication.
7. Research, track, and analyse consumer behaviours and trends and implement research
into digital marketing campaigns.
8. Prepare reports and analytics on the overall performance of various marketing
campaigns.
9. Collaborate with the marketing team to brainstorm new and innovative growth
strategies and marketing techniques.
10. Develop and monitor campaign budgets.
11. Stay up to date on the latest social media trends and implement them in marketing
campaigns.

Desired Skills:

Social media savvy, with a passion for staying on top of trends.
Strong sense of creativity, imagination, and innovation
Excellent interpersonal skills, with the ability to collaborate with other departments.
In-depth knowledge of various social media platforms and best practices
Ability to analyse consumer metrics, reports, and trends.
In-depth knowledge of current digital trends
Proficiency in photo and video editing software
Experience with SEO and SEM strategy and keyword research
Understanding of website analytics tools, such as Google Analytics
Analytical mind, with a passion for measuring data

Employement Category:

+ View Contact

Keyskills:   internet marketing product marketing social media social media marketing digital marketing