Performance Marketing, Analytics, Email @ HR Globe Recruitment

Job Description

Job Title: Performance Marketing, Analytics, Email Marketing, and SEO Specialist Experience: 2-5 Yrs Location: Jayanagar Job Type: Full Time About Recoup: Recoup Health is a fast-growing healthcare delivery company that is transforming how healthcare is delivered to employees across the globe. Our mission is to develop the fastest And most sensitive primary care on the planet, limited only by the science of the human body. We do this by gathering the brightest minds in medicine and engineering to work on Cutting-edge healthcare & technology. We are extremely proud to be working on this and we hope you will be too. Job Summary: We are seeking a highly analytical and results-driven Performance Marketing, Analytics, Email Marketing, and SEO Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing multi-faceted digital marketing strategies aimed at driving user acquisition, retention, revenue growth, and enhancing organic. visibility across search engines. This role requires expertise in performance marketing, analytics, email marketing, and search engine Optimization. Responsibilities: Develop and execute end-to-end performance marketing strategies to achieve KPIs such as user acquisition, conversion rates, and ROI. Plan, implement, and Optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels. Conduct A/B testing and analyse campaign performance data to optimize ad creatives, targeting, and bidding strategies for maximum efficiency and effectiveness. Collaborate with the creative team to develop engaging and high-converting ad creatives and landing pages Monitor and analyse website traffic, user behaviour, and conversion data to identify opportunities for improvement and growth. Generate regular reports and dashboards to track campaign performance, identify trends, and present actionable insights to stakeholders. Utilize analytics tools such as Google Analytics, Adobe Analytics, or similar platforms to gather and interpret data for informed decision-making. Develop and execute email marketing campaigns including segmentation, content creation, A/B testing, and performance analysis to drive engagement and conversion. Implement SEO strategies to increase organic traffic, improve keyword rankings, and enhance website visibility on search engines. Perform keyword research, on-page optimization, and technical SEO audits to ensure website health and search engine compliance. Stay updated with industry trends, best practices, and emerging technologies in digital marketing, email marketing, SEO, and analytics. Qualifications: Bachelor's degree in digital marketing, data science, statistics, mathematics, or related field. Master's degree or advanced certification in digital analytics or data science is a plus. Proven experience as a Digital Analytics Executive, Data Analyst, or similar role, with a strong track record of analyzing digital data and generating actionable insights. Proficiency in digital analytics tools such as Google Analytics, Google Tag Manager, or similar platforms, with the ability to create compelling visualizations to communicate insights to stakeholders. Strong analytical skills, with the ability to analyze digital data, identify patterns and trends, and draw meaningful conclusions to inform digital marketing strategies. Familiarity with digital marketing channels such as SEO, SEM, social media, email marketing, and other digital platforms. Strong attention to detail and accuracy in data analysis and reporting. Excellent communication skills, both written and verbal, with the ability to effectively communicate complex data and insights to stakeholders. Ability to work independently and collaboratively in a team-oriented environment. Strong problem-solving skills and ability to think critically to identify solutions to digital marketing challenges. Ability to prioritize and manage multiple projects simultaneously and meet deadlines. Passion for digital analytics, continuous learning, and staying up-to-date with the latest industry trends and best practices. Requirement: Experience in developing and executing successful email marketing campaigns using platforms like Mailchimp, HubSpot, or similar tools. Proven track record of implementing SEO strategies that have resulted in improved organic search performance. Familiarity with SEO tools such as SEMrush, Moz, Ahrefs, or similar platforms. Understanding of email deliverability, segmentation, personalization, and marketing automation. Ability to perform technical SEO audits and implement on-page and off-page optimization techniques.

Employement Category:

Employement Type: Full time
Industry: Others
Role Category: Internet Marketing
Functional Area: Not Applicable
Role/Responsibilies: Performance Marketing, Analytics, Email

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Keyskills:   Analytics Email Marketing SEO Campaign Performance Analysis Google Analytics Adobe Analytics Segmentation Content Creation Keyword Research Data Analysis Digital Marketing Social Media Communication Skills Project Management Mailchimp HubSpot Marketing Automation Performance Marketing Google Ads Facebook Ads LinkedIn Ads AB Testing Website Traffic Analysis User Behavior Analysis Conversion Data Analysis Email Campaigns Onpage Optimization Technical SEO Audits Problemsolving SEMrush Moz Ahrefs