Assistant Manager Digital Marketing @ Synergy Plus

Job Description

Experience & Skills required: 4-5 Years of Experience in Digital Marketing at product-based companies Experienced in building, launching and reporting of campaigns Ability to multitask, prioritize issues, manage high budget campaigns and drive a good ROI. Basic knowledge of SEO, email marketing, inbound/content marketing, website management, and digital advertising principles. Roles & Responsibilities: Expert in running campaigns on Meta & Google Strategize campaigns ideas for driving conversions Coordinate with Digital Marketing Agency for planning and executing all Digital Campaigns (Meta, Google, Criteo etc) Collaborate with the Graphics team for timely delivery of creative assets required for running all types of paid campaigns. Monitor the status, spends, budget of all the ongoing campaigns on FB Ads Manager, Adwords etc Analyze the performance of all digital marketing campaigns, and assess against goals (ROAS and other KPIs) on a day to day. basis Help in resolving all tech-related issues, pixel related issues at Meta & Google dashboards Daily audit of app and website, functioning of coupon codes, CX experience touchpoints, placement of banners, and more. Coordinate with tech agencies to resolve various app and website-related issues Recommend measures for enhancing the overall customer experience, and improving customer engagement with the brand. Validate billed amount for all platforms and publishers and coordinate with the finance team for timely payment

Employement Category:

Employement Type: Full time
Industry: Retail
Role Category: Network / System Administration
Functional Area: Not Applicable
Role/Responsibilies: Assistant Manager Digital Marketing

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Keyskills:   Digital Marketing SEO Email Marketing Inbound Marketing Content Marketing Website Management Digital Advertising Adwords Meta Google Criteo FB Ads Manager