I Cap Financial Services - Performance @ Tech Mahindra

Job Description

Paid Advertising Expertise Proficiency in creating and managing paid advertising campaigns on platforms like Facebook Ads, Google Ads, etc. Experience with ad targeting, budgeting, and A/B testing. Data Analysis And Optimization Strong analytical skills to track, measure, and optimize campaign performance for maximum ROI. Familiarity with tools like Google Analytics and other marketing analytics platforms. SEO Knowledge Basic understanding of search engine optimization to optimize landing pages, ad copies, and website content for better visibility. A/B Testing And Experimentation Ability to conduct A/B tests to optimize ad creatives, landing pages, and campaign elements for better results. Budget Management Experience in managing advertising budgets efficiently to ensure cost-effective campaigns. Conversion Rate Optimization (CRO) Knowledge of CRO principles to enhance the user journey and maximize conversions. (ref:updazz.com)

Employement Category:

Employement Type: Full time
Industry: Others
Role Category: Customer Service (Domestic)Operations Management / Process Analysis
Functional Area: Not Applicable
Role/Responsibilies: I Cap Financial Services - Performance

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Keyskills:   Ad Targeting Data Analysis Optimization Google Analytics Search Engine Optimization Budget Management CRO Paid Advertising Facebook Ads Google Ads AB Testing SEO Knowledge AB Testing Experimentation Conversion Rate Optimization