Marketing Manager - with leading Construction Chemical brand
JOB DESCRIPTION:
Objective - Translate brand strategies into brand plans and brand positioning, accordingly, prepare relevant materials and plan marketing events. responsible for raising the awareness of the business in a competitive market. In doing this you will work across Brand, Advertising & PR to produce a coherent and relevant story and collateral for their customer segments.
Support the sales team to identify opportunities to drive product and brand awareness. Support and help direct marketing activities, such as advertising and promotional activities, trade show support, digital media presence, and events. Establish and drive marketing initiatives that are in-line with customer needs. Must demonstrate strong leadership skills to integrate the needs of multiple constituencies into a unified approach to driving business growth, Design, implement, and facilitate annual marketing plan and develop a marketing strategy. Conduct market research to determine market requirements for existing and future customers. Responsible for managing and balancing the marketing budget. Support business development activities including working closely with senior managers, building client presentations, and offer to coach prospective client management. Prepare training and promotional videos, printed and digital marketing content.
Employement Category:
Employement Type: Full time Industry: Advertising / MR / PR / Events Role Category: Marketing / Communication Functional Area: Not Applicable Role/Responsibilies: Marketing Manager - with leading Construction