Business Development Manager @ Iza Medi Technologies

Job Description

Role (MM)
We are looking for an Advertising & Brand promotion manager who is passionate about uncovering
consumer insights and delivering innovative marketing campaigns. You will join a dynamic and fastpaced environment and you will
generate strategies that grow market share and brands reputation,
improve customer experience and drive growth
Responsibilities and Duties
Helping Management to form Advertising and marketing Strategies for our organization.
Analyse how our brand is positioned in the market and crystallize targeted consumers insights.
Planning Media, Digital and Outdoor campaigns.
Budgeting and deciding and marketing budget and spendings.
Getting the best quotes from Media houses for different campaigns.
Take brand ownership and provide the vision, mission, goals and strategies to match up to.
Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
Lead creative development and create motivating stimulus to get targeted population to take action
Establish performance specifications, cost and price parameters, market applications and sales estimates.
Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).
Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues.
Oversee marketing and advertising activities to ensure consistency with product line strategy
Monitor product distribution and consumer reactions
Anticipate bottlenecks
Brainstorm new and innovative growth strategies
Align the company around the brands direction, choices and tactics
Analysing how our brand is positioned in the market and crystallize targeted consumers insights
Taking brand ownership and provide the vision, mission, goals and strategies to match up to
Translating brand strategies into brand plans, brand positioning and go-to-market strategies
II, Skills
Proven working experience as brand manager or associate brand manager
Drive for results and leaderships skills
Excellent understanding of the full marketing mix
Highly creative with ability to think out of box
Experience in identifying target audiences and devising campaigns that engage, inform and motivate
Proven ability to develop brand and marketing strategies and effectively communicate
recommendations to executive management
Strong analytical skills and data-driven thinking
Advanced communication and interpersonal skills
Up-to-date with latest trends and marketing best practices
Comfortable working with numbers, metrics and spread sheets
Excellent command of the English language
BS/MS degree in marketing or a related field.

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Keyskills:   business development sales business-to-business