Performance Marketing Manager (D2C) Job in
- Oracle
- 3 to 7 Yrs
- Other Haryana
- 2 months ago
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Job Description
- Job description Job Title: Performance Marketing Manager (D2C) Employment Type: Full-Time Company: Era Botanics Pvt. Ltd. Brand: Conscious Chemist Location: Gurugram, Sector-67 Timing: 10:30am to 7:30pm Working days: Monday to Friday (WFO) Saturday (WFH) Experience: 3+ years No. of Vacancies: 02 About us: Conscious Chemist, a rapidly growing D2C skincare brand under Era Botanics Pvt. Ltd., is committed to crafting innovative personal care products. Our brand stands for honesty and transparency, creating highly effective products backed by performance. Our mission is to promote wellness, dispel chemical misinformation, and empower consumers to make informed decisions. Job Overview: We are seeking a talented and results-oriented Performance Marketing Manager to lead our D2C marketing efforts for Conscious Chemist. The successful candidate will have a strong background in digital marketing, with a focus on driving customer acquisition, engagement, and retention through various performance marketing channels. Key Responsibilities: Strategy & Planning: Develop and execute comprehensive performance marketing strategies to drive customer acquisition and retention across multiple digital channels (e.g., paid search, social media, display advertising, affiliate marketing). Conduct market research and competitive analysis to identify opportunities for growth and optimization. Campaign Management: Plan, launch, and manage performance marketing campaigns, ensuring alignment with business goals and KPIs. Continuously monitor and optimize campaigns for maximum ROI, utilizing A/B testing, bid management, and other optimization techniques. Data Analysis & Reporting: Analyze campaign performance data to identify trends, insights, and areas for improvement. Create detailed reports and dashboards to track key metrics, providing actionable recommendations to stakeholders. Collaboration & Coordination: Work closely with cross-functional teams, including product, creative, and customer service, to ensure cohesive and effective marketing initiatives. Manage relationships with external partners, such as media agencies and affiliates, to maximize campaign reach and performance. Budget Management: Develop and manage performance marketing budgets, ensuring efficient allocation of resources to achieve business objectives. Track spending and adjust strategies as needed to stay within budget while achieving desired outcomes. Innovation & Trends: Stay current with industry trends, tools, and best practices in digital marketing and D2C strategies. Implement innovative approaches and technologies to enhance marketing performance and drive customer growth. Qualifications: Bachelors degree in Marketing, Business, or a related field. 3-5+ years of experience in performance marketing, preferably within the D2C sector. Proven track record of successfully managing and optimizing digital marketing campaigns with measurable results. Has handled media spends of 1cr+ across platforms Proficiency in digital marketing platforms and tools (e.g., Google Ads, Facebook Ads Manager, Google Analytics, etc.). Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent communication, project management, and organizational skills. Creative thinker with a passion for developing innovative marketing strategies. Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously. What We Offer: Competitive salary and performance-based bonuses. Comprehensive benefits package, including health insurance, retirement plans, and paid time off. Opportunities for professional development and career advancement. A collaborative and inclusive work environment. The chance to be part of a growing company with a mission to revolutionize the D2C skincare industry. How to Apply: Interested candidates should submit their resume and a cover letter detailing their relevant experience and explaining why they would be an excellent fit for this role to hidden_email,
Employement Category:
Employement Type: Full timeIndustry: Internet / E-Commerce
Role Category: Not Specified
Functional Area: Not Specified
Role/Responsibilies: Performance Marketing Manager (D2C) Job in
Contact Details:
Company: Conscious ChemistLocation(s): Other Haryana
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Keyskills: Digital Marketing Customer Acquisition Campaign Management Data Analysis Budget Management Market Research Competitive Analysis Collaboration Innovation Performance Marketing
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