Cadcon Education Pvt Ltd has been extremely instrumental in bringing up new concepts and innovations to the surface. As an Ed-Tech start-up that is concentrating on the regional audience of Karnataka (currently), concept-based education is now affordable to all school and college going students.
Currently Cadcon is active for classes 8 to 12, providing academic content and support to more than 50 government students, with over 75k users across Karnataka. It is present in 22 districts of Karnataka across 100+ cities/towns/villages.
We are on the lookout for highly competitive and trustworthy Business Development Executives to help us build and scale up our business activities.
Job Role: Digital Marketing Executive
Education Qualification: Any Degree (BA, BBM, BE)/ MBA in Marketing
Experience 1-3 years
Working Days Monday to Saturday
Languages Known English, Kannada(must)
Skills Required:
1. Marketing research and statistical analysis
2. Customer Relationship Management
3. Good Communication skills
4. Social Media Handling (paid advertising, boosted posts, hashtags)
5. Running digital campaigns
6. Preferred basic knowledge about softwares such as Adobe Creative Suite (Photoshop, After Effects, illustrator, InDesign, etc), Canva, Inkscape that would help in creating visual content.
Responsibilities:
1. Plans and executes all web, database marketing, emails, social media and display advertising campaigns.
2. Designs, builds, and maintains our social media presence.
3. Measures and reports performance of all digital marketing campaigns and assesses against goals
4. Identifies trends and insights and optimizes spend and performance based on the insights.
5. Brainstorms new and creative growth strategies through digital marketing.
6. Plans, executes, and measures experiments and conversion tests.
7. Collaborates with internal teams to create destination pages and optimize user experience.
8.Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
9.Identifies critical conversion points and drop off points and optimizes user funnels.
10.Collaborates with agencies and other vendor partners.
11.Evaluates emerging technologies.
12. Creating and maintaining the students relationship
13. Handling the live sessions on the website
Pay Scale: As per company standards.
Keyskills: marketing research database marketing customer relationship management social media digital marketing digital marketing executive