Director of Marketing Job in Vantage Circle
- Vantage Circle
- 15 to 19 Yrs
- Other Assam
- 12 months ago
- Email to a friend
- Report this job
Job Description
- Benchmarking Sales And Marketing Emerging Markets Go-To-Market Marketing Campaigns Marketing Product Manager Customer Service,Sales And Marketing Masters Degree > Master of Science > Master of Science Marketing International Marketing Support Digital Marketing Tools (e.g., Google Analytics, Google Adwords, SEMrush) Product Marketing Experience Digital Marketing Marketing Collateral Familiarity with Content Marketing Core Responsibilities: Strategic Leadership: Lead and mentor a global marketing team, fostering a collaborative and innovative environment to drive the company's marketing objectives forward. Comprehensive Marketing Oversight: Develop and execute integrated marketing strategies for all product lines across diverse geographic regions, ensuring alignment with overall business goals and market-specific nuances. KPI Development and Management: Establish key performance indicators (KPIs) for assessing marketing effectiveness, including leads by source, sales cycle velocity, funnel conversion rates, and Lifetime Value (LTV), and oversee the creation and maintenance of a global marketing dashboard to track progress. Data-driven Decision Making: Analyze market trends and buyer journeys to identify expansion opportunities and fine-tune regional marketing plans. Utilize data analytics and market insights to inform marketing strategies and optimize resource allocation, continuously monitoring and analyzing performance metrics to identify opportunities for improvement. Cross-functional Collaboration: Collaborate closely with other departments such as Sales, Product Development, and Finance to ensure alignment and synergy in marketing initiatives, leveraging collective expertise to drive business growth. Market Expansion and Localization: Develop and implement a fully integrated marketing strategy encompassing all regions - India, APAC, Middle East, Europe and North America across various product lines of the company. Drive market expansion initiatives into new geographies while also overseeing the localization of marketing campaigns and messaging to effectively engage diverse target audiences worldwide. Brand Management: Oversee brand development and management efforts globally, ensuring brand consistency and integrity across all marketing channels and touchpoints. Maintain brand consistency across regions while tailoring content and campaigns to local audiences. Campaign Planning and Execution: Launch cutting-edge campaigns and lead the planning, execution, and optimization of multi-channel marketing campaigns, leveraging a mix of digital and traditional channels to maximize reach and impact. Lead quarterly planning process with regional teams and guide the execution of integrated campaigns. Budget Management: Develop and manage the marketing budget, allocating resources effectively to achieve maximum ROI and delivering on marketing objectives within budgetary constraints. Stakeholder Communication: Serve as the primary point of contact for marketing-related communications with senior leadership, providing regular updates on marketing performance, initiatives, and strategic direction. Compliance and Ethics: Ensure marketing activities adhere to relevant regulatory requirements and ethical standards, maintaining the company's reputation and integrity in all marketing endeavors. Market Research and Competitive Analysis: Conduct ongoing market research and competitive analysis to stay abreast of industry trends, consumer preferences, and competitor activities, leveraging insights to inform marketing strategies and stay ahead of the curve. Continuous Improvement: Train, and develop the marketing team, fostering a culture of continuous learning and professional growth within the marketing team. Champion a culture of continuous improvement within the marketing team, fostering innovation, experimentation, and agility to adapt to evolving market dynamics and customer needs. Mentor and motivate the marketing team to foster creativity, and innovation and drive results Requirements: 15+ years experience in handling Marketing of Tech companies including 5-8 years of high-impact B2B SaaS marketing experience Record of developing data-driven regional and global marketing strategies that deliver revenue growth Outstanding analytical abilities coupled with superior creative and strategic thinking Experience with various marketing tools to drive and measure ROI Technical knowledge about digital marketing related to SEO, SEM, Social Media, ABM campaigns. Natural leadership abilities with proven success managing high-performing teams Polished executive presence and communication skills,
Employement Category:
Employement Type: Full timeIndustry: IT Services & ConsultingRole Category: OthersFunctional Area: Not SpecifiedRole/Responsibilies: Director of Marketing Job in Vantage Circle atContact Details:
Company: Vantage CircleLocation(s): Other Assam
Keyskills: Benchmarking Emerging Markets Marketing Campaigns Customer Service Digital Marketing Strategic Leadership Brand Management Budget Management Continuous Improvement Sales Marketing Marketing Product Manager Management Market Expansion Localization Campaign Planning Execution Compliance Ethics Market Research Competitive Analysis
Similar positions
Vantage Circle
Vantage Circle Vantage Circle, an All-in-One Employee Engagement Platform & a SaaS solution for employee privileges. Currently, we have 8 of the top 10 Indian IT firms as our clients and have our offices in Delhi, Bangalore & expanding rapidly our team in Guwahati.
Job Listings
We are in open beta version of website, please let us know if any issues, at: info(at)indigojobs.in