Using insights from past campaigns to optimize new ones
Engaging with online audiences
Working with external collaborators to bring the business and marketing goals to life
Establishing key performance indicators related to marketing strategies
Getting More Business To The Company
Daily Reporting Work Output To Manager / Seniors
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Identifies trends and insights and optimizes spend and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.
Collaborates with internal teams to create landing pages and optimize user experience.
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Identifies critical conversion points and drop off points and optimizes user funnels.
Collaborates with agencies and other vendor partners.
Evaluates emerging technologies.
Provides thought leadership and perspective for adoption where appropriate.
Employement Category:
Employement Type: Full timeIndustry: Management Consulting / StrategyRole Category: Marketing / CommunicationFunctional Area: Not SpecifiedRole/Responsibilies: Digital Marketer Job In Impact Hr And Km