Campaign Strategist / Campaign Strategist
- Career Trackers
- 7 - 12 years
- Bengaluru
- 2 years ago
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Job Description
Hello Friends !
Seasons Greetings !
Our prestigious client is hiring for Marketing Campaign Strategist for Bangalore.
Company : Software product Development MNC
Position/Title: Campaign Strategist / Marketing Campaign Manager
Experience: 6 yrs to 14 years
Expertise Required : Campaign Strategist, marketing campaign, Digital campaign, Marketing Automation, Salesforce
Nature of Job : Fulltime & Permanent
Work Location : Bangalore
Kindly email your updated resume in case your current profile matches the requirement at
ak*****a@ca***********s.in
You can contact us at 6398126*** / 8218710***
PLEASE SHARE YOUR DETAILS FOR FURTHER PROCESSING .
1. Full Name ( No Abbreviations) :
2. Email ID:
3. Mobile :
4. Date of Birth :
5. Current Organization Name & (DOJ):
6 Total Experience:
7. Relevant Experience in years on Campaign Management :
(a) B2B SaaS product campaigns :
(b) marketing automation :
(C) Salesforce/ Hubspot/ Pardot :
d) Marketing Campaign:
8. Current CTC (in INR):
9. Expected CTC ( In INR ):
10. Highest Qualification :
11 . Current Location:
12. Open for Bangalore ::
13. Official Notice Period:
14. Earliest you could Join :
15. Are you serving Notice period, if yes, when is your LWD:
16. Are you holding any offer. if yes, what amount :
Job Description :
Position/Title: Campaign Strategist Manager
Job Location: Bangalore
Role Type: Permanent, Full type
Position: Campaign Strategist
Our Client is modernizing the performance marketing team to become a very sophisticated digital demand engine. The campaign Strategist is a critical role on the team in building, executing, and optimizing campaign performance for maximum lead generation and yield across multiple products. We are looking for digital gurus who understand the modern platforms (Linked-in & Google) in the digital landscape and has experience in creating, managing, and optimizing multi-touch campaigns at scale. This person will also understand how to create campaign performance dashboards and reports.
Education & Skillset
- 8-16 years of experience in running multiple B2B SaaS product campaigns.
- Sound knowledge of B2B SaaS Growth Marketing Best Practices
- Knowledge of marketing automation, multi-touch campaigns, like Salesforce, Hubspot, Pardot etc
- Excellent verbal & writing skills are a prerequisite as you will frequently have to story board the campaign and guide the team on campaign planning and execution.
- Strong Excel skills and ability to effectively present and communicate your analysis
- Experience in creative ideation and prototyping of innovative user experiences
Data Driven Marketer: Have the latest digital platform (LinkedIn, Google, Hubspot) and other digital campaign application experience. Understand and optimize always-on campaigns and use advanced analytics to improve and analyse performance ongoing and in real time. The advanced or other campaign automated marketing platform knowledge and experience. Monitor campaign performance and take necessary actions.
Roles & Responsibility :
Roles :
Lead a team of campaign managers to achieve growth marketing objectives.
Global point of contact for digital demand generation campaigns and social assets, landing pages.
Segment Marketing Divide campaigns by geos, personas, products, revenue size etc to make them more focused.
Manage day to day digital campaign creation, performance, and execution against specific objectives.
Collaborate with the inside sales, sales, and product marketing.
Be a digital Guru who we can all learn from.
Responsibilities:
As a campaign strategist you will formulate campaigns for assigned segments and offerings and define integrated approach for all the channels including email, social, paid, and other channels.
Understand how to build campaigns for optimal client journey and experience.
Do client journey mapping and campaign flows.
Devise B2B integrated marketing campaigns with the aim of acquiring and retaining customers.
Defining the campaign flow, themes & storyboard the touchpoints for multi-touch campaigns
Well-versed in the marketing and sales technology ecosystem.
Thrives in a fast-paced entrepreneurial environment.
Data smart, looking for trends and results to best engage with prospects.
Manage the end-to-end process, implementation, tracking and measurement of marketing campaigns. Maintain regular measurement of the ROI of campaigns. Deliver regular reports of campaign results, including web analysis and evaluation of KPIs.
Manage relationships with agencies and multiple stakeholders to get approval on campaign assets
Great teaming skills to work with internal teams - designers, content, digital, ops, in campaign building.
Ensure that the organization's brand and identity is adhered to in campaigns and in all communication channels.
Thanks & Warm regards
Neeta & Akanksha
Career Trackers & Consulting
6398126*** / 8218710***
ak*****a@ca***********s.in
Job Classification
Industry: Electronic Components / SemiconductorsFunctional Area: Marketing & Communication,
Role Category: Digital Marketing
Role: Digital Marketing
Employement Type: Full time
Education
Under Graduation: Any GraduatePost Graduation: Post Graduation Not Required
Contact Details:
Company: Career Trackers & ConsultingLocation(s): Bengaluru
Keyskills: Campaign strategist Campaign Strategy Marketing Campaign marketing campaigns Campaign marketing Marketing Operations Campaign Manager Campaign Management Email Marketing marketing automation
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