Manager - Film Marketing (Film Branding Role)
- Reliance Entertainment
- 3 - 6 years
- Mumbai
- 3 years ago
- Email to a friend
- Report this job
Job Description
JOB DESCRIPTION
Brand Alliance resource is responsible to generate revenue for various film projects via In-Film branding, various strategic associations, barters and tie-up with various Brands, Media and Celebrities.
In-Film Branding and Out of Film Branding
- Responsible to build network and relations with various brands, media and celebs to be able to approach them for In-Film Branding, out of film and/or Covert Advertising.
- Understand a project, evaluate, build a strategy and set revenue target for the project.
- Responsible to implement the strategy for In-Film Branding, Strategic associations, barters and tie-ups.
- Will have to deal with Brands and clients for execution of brand campaigns/marketing campaigns through umbrella strategic Partnerships across mediums.
- To Approach Pan India clients/brands across categories to generate revenues through Business Development by selling In Film Advertising, Co Movie Associations, Music and Web Series.
- Independently manage daily client outreach, including but not restricted to cold calling and in person meetings.
- Identify and analyze advertising market information/trends and potential leads to associate with movies, music and web series.
- Coordinate closely for pre and post sales executions with clients, directors, producers and internal teams, colleagues, manager for smooth deal executions.
- Responsible to generate RO's and get in the revenue cheques.
Film Marketing Activities
- Support colleagues in Film PR activities. Press Releases and Press Coverage's.
- On-ground activations, Events, Road shows, Media Tie ups and execution thereof.
- Support on Online and Digital Marketing for various projects, or as specified.
- Media Planning and Buying with seniors with the objective to maximize the impact of our advertising campaigns through the use of a range of media.
- Any other task as required to be executed while a project is on, or as specified by your manager from time to time.
People Management
- Require to work closely and need to exhibit great collaboration with all colleagues in team especially Creative, PR and Production Teams.
- Need to manage and get work done with Producers, Directors and their representatives.
- Required to build great rapport with all Brands, Key resources and all strategic partners of various projects.
Reporting and MIS
- Report on weekly, monthly film moments and revenue generated.
- Reports on industry trends and market developments
- Any other report as required by management from time to time.
Desired Candidate Profile
- Any Graduate / Post Graduate
- The right incumbent would be who has overall Film marketing experience.
- Expertise in In-film and out of film branding for feature films.
- Knowledge n connections in media (buying, planning) agencies
- Experience of dealing with Brands and clients for execution of brand campaigns/marketing campaigns.
- Experience in umbrella strategic Partnerships across mediums
- 5 Plus Years in alliances, film branding, partnerships, sales and business development for Media and Entertainment.
If this position interests you and if you would like to explore this opportunity further then please share your updated CV with at sh*********i@re********a.com.
Job Classification
Industry: Media, Entertainment, InternetFunctional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Marketing
Role: Marketing
Employement Type: Full time
Education
Under Graduation: Any Graduate in Any SpecializationPost Graduation: MBA/PGDM in Any Specialization, MS/M.Sc(Science) in Any Specialization, M.Tech in Any Specialization, MCA in Any Specialization
Doctorate: Any Doctorate in Any Specialization, M.Phil. in Dermatology, Other Doctorate, Ph.D in Any Specialization, Doctorate Not Required
Contact Details:
Company: Reliance EntertainmentAddress: 8th Floor, Grandeur Building, Veera Desai Extension Road, Andheri West.
Location(s): Mumbai
Website: https://www.relianceentertainment.com/
Keyskills: In Film Branding Media Buying Film Marketing Media Planning
Similar positions
Reliance Entertainment
Reliance Entertainment has evolved out of the groups vision of meeting young Indias aspirations and assuming a leadership position in communications, media and entertainment. Alongside, we are gearing up to create a significant presence in businesses across various vectors of content, internet, b...
Job Listings
We are in open beta version of website, please let us know if any issues, at: info(at)indigojobs.in
