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Assistant Manager Digital Marketing @ Perks Hr

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 Assistant Manager Digital Marketing

Job Description

 Urgent Job Opening for Digital Marketing Executive in a well-known multinational company, offering high salary and additional perks and benefits.

An American Multinational Company dealing with Healthcare, personal care, beauty care& Nutritional products through MLM business.

Job brief

We are looking for a Digital Marketing expert at an Assistant Manager position to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing revenue growth. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Formulate ,maintain and implement the Digital Calendar
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, Youtube etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales, legal & compliance etc) to manage reputation, identify key players and coordinate actions
  • Write and optimise content for the website and social networking accounts
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content
  • Edit and post videos, podcasts and audio content to online sites
  • Arrange webinars and webcasts
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Manage day-to-day messaging/posts
  • Provide customer service by answering questions and concerns when necessary
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create Offline campaigns to leverage the power of Social Media

Requirements

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Should be able to work with Graphic Tools to create content.
  • Skills and experience in creative content writing both in Hindi and English
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • BSc/BA in marketing or relevant field

Interested candidates from Western Mumbai kindly revert at the earliest.

Regards

Nirupama/Nikita

Perks HR Solutions

7738360*** / 8433971***

Employement Category:

Employement Type: Full time
Industry: Personal Care / Beauty
Role Category: Product Marketing
Functional Area: Not Applicable
Role/Responsibilies: Assistant Manager Digital Marketing

Contact Details:

Company: Perks HR Solutions
Location(s): Mumbai

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