Job Description
Tattva, a leading wellness spa brand in India is developing it's marketing team and seeking a professional with experience in Digital Marketing. We have openings for the position of Digital Marketing (Manager / Sr. Manager) Interested candidate shall share Updated CV to sh***a@ta******a.com
The role of the Digital Marketing Specialist is to work upon improving Tattva's digital and social network engagement and outreach through brand awareness, lead generation, and direct sales. Basically, assisting Tattva digitally in it's wellness mission to help people "Do More - Be More"
Position Title : Sr.Manager / Manager - Digital Marketing
Reports To : Founder, Director
Location : Gurgaon / Chandigarh
Function : Marketing
Qualification: Graduate / Post graduate with demonstrated performance in digital marketing
Experience: 3 to 6 years
Preferred Industry: Beauty / Wellness / hospitality industry
Core Responsibilities:
- Work closely with agency partners (Digital marketing agencies) to identify target audience in social & digital media platform for Tattva Spa services & products (www.tattvaspa.com).
- Plan, execute, implement, and coordinate the day to day activities with regard to online sales and marketing.
- Manage overall digital content, website management and optimisation using Google webmaster tools and Google analytics.
- Plan, measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Monitor SEO and user engagement and suggest content optimization
- Custom audience, remarketing, and various pricing and reach models on Facebook (CPC Model), Youtube etc.
- Develop ROI driven PPC campaigns on various digital channels, plan and workflow that aligns with the business goals, whether want to drive traffic, increase sales and leads, or build the brand online.
- Implement the hybrid of old and new marketing tools, taking the idea of the influencer or affiliate recommendation and placing it into a modern day content-driven marketing campaign.
- Monitoring the performance metrics across platforms as per the objective. Preparing weekly, fortnightly & monthly brand performance report. Competition monitoring & preparing fortnightly & monthly report
Job Classification
Industry: Wellness , Fitness , Sports, Beauty
Functional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Senior Management
Role: Senior Management
Employement Type: Full time
Education
Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required
Doctorate: Doctorate Not Required
Contact Details:
Company: Elementia Wellness Pvt. Ltd.
Address: H-304, Sushant Shopping Arcade, Sushant Lok, Gurgaon
Location(s): Mohali, Chandigarh
Website: https://www.tattvaspa.com
Keyskills:
PPC
Marketing Management
Online Marketing
Digital Marketing
SEM
Email Marketing
SEO