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Senior Executive-Product & Revenue @ Star

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 Senior Executive-Product & Revenue

Job Description

JOB DESCRIPTION

BUDGET CREATION REVIEW:

Develop annual budget of all channels as part of branch targets. Reforecast the budget as required based on the performance and as per company's set goals

Monitor the channels in the cluster for Weekly, Monthly, Quarterly and Annual performance and give strategic and tactical inputs to achieve the sales target to the region heads and branch head

DEVELOP MARKET UNDERSTANDING

Develop deeper insight and understanding of the dynamic market requirements through advertiser/client interaction, and facilitate 'why buy', propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities

ANNUAL DEALS/ IMPACT PROPERTIES/ CLIENT, BRAND, COMPETITION SPENDS MONITORING:

Support creation of pitch and evaluation of the pitch of annual deals and mega deals

Facilitate client and brand-wise spend monitoring on each channel in the cluster and on corresponding competitive channels, and evaluate competitive channel performance within and outside genre.

Identify and highlight opportunities to region heads and branch head

BI OTHER QUALI/ QUANTI REPORTS

Generating relevant reports proactively using BI and other tools like Elite Panel, TGI, etc.as made available for use

Job Classification

Industry: Telcom, ISP
Functional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Marketing
Role: Marketing
Employement Type: Full time

Education

Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required
Doctorate: Doctorate Not Required, Any Doctorate in Any Specialization

Contact Details:

Company: Star
Location(s): Chennai

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Keyskills:   Infotainment Bengali Branch Head Malayalam Executive digital content Sales Client interaction Budgeting Analytics

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Star

A multi-faced company into providing customized enterprise IT learning, IT Staffing and Consulting Services across the globe with headquarters in Bangalore, India. For more information, you may visit: www.amstartechnologies.co.in