Global Marketing Manager
- Prolim
- 10 - 20 years
- Hubli
- 5 days ago
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Job Description
We are looking for a seasoned Global Marketing Manager / Director to lead marketing strategy and execution across US, India, and ANZ markets for IT Services, PLM solutions, and Product businesses. The role will focus on driving demand generation, supporting enterprise and strategic sales, strengthening brand positioning, and enabling go-to-market success for services, platforms, and software products.
Key Responsibilities
- Own and execute regional and global marketing strategy for IT Services, PLM, and Product portfolios
- Drive pipeline and revenue-focused marketing aligned with enterprise and mid-market sales teams
- Define positioning and messaging for PLM platforms, digital engineering, and product offerings
- Propose & Lead go-to-market plans for new services, PLM implementations, upgrades, and product launches
- Oversee digital marketing, content, ABM, events, partner marketing, and analyst relations
- Collaborate with delivery, presales, and solution architects to build strong value propositions
- Manage regional budgets, agencies, and marketing operations across US, India, and ANZ
- Establish performance metrics, dashboards, and ROI reporting tied to sales outcomes
- Conduct market intelligence and competitive benchmarking within PLM and IT services landscape
- Build manage and mentor regional marketing teams and develop external partners
Required Skills & Experience
- 10+ years of experience in IT Services, Engineering Services, PLM, or Product marketing
- Proven leadership experience in oversea market preferrablyUS, India, and ANZ markets
- Strong background in B2B enterprise marketing, demand generation, and ABM
- Experience supporting enterprise sales cycles, RFPs, and strategic accounts
- Strong understanding of product-led GTM models
- Proficiency with marketing automation and CRM tools (HubSpot, Marketo, Salesforce)
- Ability to align marketing with presales, delivery, and solution teams
- This job will involve working across different time zones.
Educational Qualifications
- Bachelors degree in Marketing, Business, Engineering, or related field
- MBA preferred
Leadership & Behavioral Competencies
- Strong commercial and revenue-oriented mindset
- Ability to translate technical offerings into compelling business value
- Executive-level communication and storytelling skills
- Experience managing globally distributed teams
- Data-driven, outcome-focused decision-maker
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Head - Digital MarketingEmployement Type: Full timeContact Details:
Company: ProlimLocation(s): Hubli
Keyskills: Content Marketing Digital Marketing Strategic Marketing
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Prolim
PROLIM is a global leader in Digital Transformation for Global Fortune 1000 customers across multiple industry verticals with primary focus on Digital Product Development, Digital Manufacturing, Rapid Application Development, Cloud, AI, Big Data, and Professional Technology Services. With 15 glob...
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