Channel Manager ( Marketing ) - Mumbai
- GlaxoSmithKline
- 5 - 8 years
- Mumbai
- 4 years ago
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Job Description
As Product Brand Management Pharmaceutical Professional, you will be responsible for aligning customer segments and leverage service to deliver an exceptional customer experience plan. You will also manage the resource allocation within the brands based on customer insight and leading execution across the brand teams.
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
- Responsible for translating insights for future marketing strategies
- Flawlessly execute Global Integrated Campaigns and update to address the customer
- Engage with Medical to gain customer insights from employees and key customer groups to ensure deep customer insight and respond to customer needs
- Manage local congresses, and GSK sponsored digital and face to face events
- Collaborate with third party stakeholders and global teams in terms of local implementation
- Understand business analytics and respond accordingly to ensure customer engagement, delivery of pharmaceutical share growth and increase touchpoints
- Advise global and regional teams regarding customers, competition and market
- Develop a media plan in line with Global strategy to ensure an appropriate integration with the Global campaign objectives and use of the marketing mix
If you have the following characteristics, it would be a plus:
- Bachelor s degree in Marketing or Sales
- Service/Customer oriented
- Experience in multichannel marketing
- Knowledge of marketing ways of working and code of promotion
- Excellence in execution of prioritization, communication, stakeholder management and problem solving
- Exceptional communication and organizational skills
Job Classification
Industry: Pharma, Biotech, Clinical ResearchFunctional Area: Sales, Retail, Business Development,
Role Category: Retail Sales
Role: Retail Sales
Employement Type: Full time
Education
Under Graduation: Any Graduate in Any SpecializationPost Graduation: Post Graduation Not Required
Doctorate: Doctorate Not Required
Contact Details:
Company: GlaxoSmithKlineLocation(s): Mumbai
Keyskills: Procurement Brand management Pharma Business analytics Resource allocation Agile Healthcare Budgeting Customer engagement Stakeholder management
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