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Software Engineering Lead - Salesforce Marketing cloud @ Optum

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 Software Engineering Lead - Salesforce Marketing cloud

Job Description

Primary Responsibilities:

  • Planned and conducted requirements elicitation meetings with the business to collect functional and non-functional requirements relating to client's Salesforce technology enhancement and initiatives.
  • Conducted brainstorming sessions with the development team to actively involve them during the requirements stage level analysis.
  • Worked towards preparation of requirements management plan, business and functional requirement documents.
  • Created data flow diagrams and process flow diagrams to facilitate better system understanding.
  • Follow project plans for executing projects using Agile as well as Waterfall
  • Methodologies to ensure the project are delivered on time and beyond customer expectations.
  • Strong verbal and written communication skills
  • Document the various project artifacts to ensure that these are following best practices and are delivered to the customer on time.
  • Ability to define the Application Intent & Artifacts.
  • Designing and providing scalable solution for Applications & practice needs
  • Strong Salesforce experience in customization
  • Strong Experience in Building Integrations
  • Managing & Mentoring Scrum Team and Project Team
  • Building Capability Decks for the practice
  • Willingness to take up development work on Demand.
  • Representing Offshore Team
  • You have experience managing and/or leading a team, as well as juggling many projects simultaneously

Required Qualifications:

  • Bachelor's Degree in technical field OR equivalent work experience
  • 4+ years of Java development experience
  • Experience performing code reviews
  • Solid experience with RESTful principles and/or web services
  • Experience with Modern continuous integration, build, version control tools
  • Experience with Design Patterns and good design principles
  • Experience with cloud technologies
  • Solid understanding of Testing practices, mocking, TDD
  • Good understanding of good coding principles
  • Familiarity with dependency injection / inversion of control, Familiarity with general database principles and ORM tools

Preferred Qualifications:

  • 7+ years of overall experience in Software Development
  • 4+ years of hands-on experience with Salesforce Marketing Cloud (SFMC)
  • 3+ years of leadership experience managing Agile & Project teams
  • Proficient in Email Studio, Journey Builder, Automation Studio, Contact Builder, and Mobile Studio
  • Strong experience with AMPscript, SSJS (Server-Side JavaScript), and SQL for data manipulation
  • Experience integrating SFMC with Salesforce CRM using Marketing Cloud Connect
  • Knowledge of data modeling, segmentation, and audience targeting strategies
  • Familiarity with REST and SOAP APIs for custom integrations
  • Understanding of CAN-SPAM, GDPR, and email deliverability best practices
  • Experience with multi-channel campaign execution and performance analytics
  • Ability to gather and translate marketing requirements into technical solutions
  • Salesforce Marketing Cloud Email Specialist Certification (must-have)
  • Salesforce Marketing Cloud Consultant Certification (preferStrong communication and stakeholder management skills

Job Classification

Industry: Retail
Functional Area / Department: Engineering - Software & QA
Role Category: Software Development
Role: Technical Lead
Employement Type: Full time

Contact Details:

Company: Optum
Location(s): Noida, Gurugram

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Keyskills:   ampscript web services salesforce journey builder mobile studio rest software development java development orm mocking sql salesforce marketing cloud java tdd stakeholder management design patterns agile automation studio sfmc soap

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Optum

About: OptumInsight India Pvt Ltd, a UnitedHealth group company is a leading health services and innovation company dedicated to help make the health system work better for everyone. With more than 115,000 people worldwide, Optum combines technology, data and expertise to improve the delivery, ...