Software Engineering Lead - Salesforce Marketing cloud
- Optum
- 4 - 9 years
- Noida, Gurugram
- 5 months ago
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Job Description
Primary Responsibilities:
- Planned and conducted requirements elicitation meetings with the business to collect functional and non-functional requirements relating to client's Salesforce technology enhancement and initiatives.
- Conducted brainstorming sessions with the development team to actively involve them during the requirements stage level analysis.
- Worked towards preparation of requirements management plan, business and functional requirement documents.
- Created data flow diagrams and process flow diagrams to facilitate better system understanding.
- Follow project plans for executing projects using Agile as well as Waterfall
- Methodologies to ensure the project are delivered on time and beyond customer expectations.
- Strong verbal and written communication skills
- Document the various project artifacts to ensure that these are following best practices and are delivered to the customer on time.
- Ability to define the Application Intent & Artifacts.
- Designing and providing scalable solution for Applications & practice needs
- Strong Salesforce experience in customization
- Strong Experience in Building Integrations
- Managing & Mentoring Scrum Team and Project Team
- Building Capability Decks for the practice
- Willingness to take up development work on Demand.
- Representing Offshore Team
- You have experience managing and/or leading a team, as well as juggling many projects simultaneously
Required Qualifications:
- Bachelor's Degree in technical field OR equivalent work experience
- 4+ years of Java development experience
- Experience performing code reviews
- Solid experience with RESTful principles and/or web services
- Experience with Modern continuous integration, build, version control tools
- Experience with Design Patterns and good design principles
- Experience with cloud technologies
- Solid understanding of Testing practices, mocking, TDD
- Good understanding of good coding principles
- Familiarity with dependency injection / inversion of control, Familiarity with general database principles and ORM tools
Preferred Qualifications:
- 7+ years of overall experience in Software Development
- 4+ years of hands-on experience with Salesforce Marketing Cloud (SFMC)
- 3+ years of leadership experience managing Agile & Project teams
- Proficient in Email Studio, Journey Builder, Automation Studio, Contact Builder, and Mobile Studio
- Strong experience with AMPscript, SSJS (Server-Side JavaScript), and SQL for data manipulation
- Experience integrating SFMC with Salesforce CRM using Marketing Cloud Connect
- Knowledge of data modeling, segmentation, and audience targeting strategies
- Familiarity with REST and SOAP APIs for custom integrations
- Understanding of CAN-SPAM, GDPR, and email deliverability best practices
- Experience with multi-channel campaign execution and performance analytics
- Ability to gather and translate marketing requirements into technical solutions
- Salesforce Marketing Cloud Email Specialist Certification (must-have)
- Salesforce Marketing Cloud Consultant Certification (preferStrong communication and stakeholder management skills
Job Classification
Industry: RetailFunctional Area / Department: Engineering - Software & QARole Category: Software DevelopmentRole: Technical LeadEmployement Type: Full timeContact Details:
Company: OptumLocation(s): Noida, Gurugram
Keyskills: ampscript web services salesforce journey builder mobile studio rest software development java development orm mocking sql salesforce marketing cloud java tdd stakeholder management design patterns agile automation studio sfmc soap
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