Analyst Relationship Manager
- Chetu
- 6 - 11 years
- Noida, Gurugram
- 2 months ago
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Job Description
Position Overview:
The Analyst Relationship Manager (ARM) is responsible for developing and managing strategic relationships with key industry analyst and research firms. The role focuses on positioning the company as a thought leader, increasing visibility in analyst evaluations, and ensuring strong representation in industry reports, market guides, and vendor assessments (preferably in IT services, SaaS, or technology sectors).
Key Responsibilities:
- Relationship Management:
Build and maintain strong, ongoing relationships with analysts and research teams across major firms relevant to the companys business and service lines. - Analyst Engagement:
Coordinate regular briefings, inquiries, and update sessions to showcase company strategy, capabilities, customer success stories, and innovations. - Report Inclusion & Visibility:
Drive efforts to secure inclusion in key analyst reports, Magic Quadrants, Market Guides, PEAK Matrices, and other vendor assessments. - Collaboration with Internal Teams:
Work closely with business units, sales, and marketing to gather and synthesize relevant data, case studies, and proof points to support analyst engagements. - Content Development:
Prepare briefing materials, positioning documents, and responses for RFI/RFPs or analyst questionnaires. - Analyst Insights:
Track and analyze analyst research to extract insights on market trends, competitor movements, and positioning opportunities; share findings with leadership. - Thought Leadership:
Identify co-marketing or collaboration opportunities with analyst firms such as webinars, joint research, or whitepapers. - Performance Tracking:
Maintain a calendar of analyst engagements and measure progress through inclusion rates, analyst mentions, and sentiment tracking.
Qualifications:
- Education:
Bachelors degree in Marketing, Communications, Business Administration, or a related field (MBA preferred). - Experience:
- 5+ years of experience in Analyst Relations, Corporate Communications, or B2B Marketing (preferably in IT services, SaaS, or technology sectors).
- Proven experience engaging with top-tier analyst firms (Gartner, Forrester, IDC, Everest, ISG, etc.).
- Skills:
- Excellent communication, presentation, and relationship-building skills.
- Strong understanding of market research methodologies and analyst evaluation processes.
- Cross-functional collaboration skills.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Customer Success, Service & OperationsRole Category: Customer Success, Service & Operations - OtherRole: Customer Success, Service & Operations - OtherEmployement Type: Full timeContact Details:
Company: ChetuLocation(s): Noida, Gurugram
Keyskills: Analyst Relations Relationship Management Content Development Forrester Corporate Communication RFP Brand Strategy
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