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Senior Associate - Data Analyst @ Genpact

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 Senior Associate - Data Analyst

Job Description

    As a Senior Associate-Data Analyst at Genpact, your role involves executing rebates for independent eye care professionals and distributors as per client contracts. You will be responsible for setting rebate execution/operations strategy, interacting with client stakeholders for ad-hoc analytics requests, and working on streamlining/process improvements. **Key Responsibilities:** - Utilize multiple internal and external sources of data and analytics to develop & track KPIs for digital measurement & tracking, including attribution - Drive the preparation and delivery of Digital Dashboards within the digital and social domains, including company websites, digital ads, search, and social platforms - Design test models, data sources, and success metrics to improve marketing strategies - Collaborate with IT and technical professionals to optimize digital media investments - Develop consumer and professional insights using online and offline data **Qualifications Required:** **Minimum qualifications:** - Bachelor's degree in business, digital marketing, statistics, mathematics, or related field - MBA, MMR, or MS preferred **Preferred qualifications:** - Progressive experience in Digital Analytics - Experience supporting digital campaigns and developing closed-loop measurements - Familiarity with industry-leading eCommerce and CRM tools - Proficiency in data analysis tools like Tableau, Google Analytics, Adobe Analytics, and advanced Microsoft Excel - Strong analytical and problem-solving skills, including working with Marketing Mix Models and Multi-touch Attribution Genpact is a global professional services and solutions firm with a purpose of the relentless pursuit of a world that works better for people. With 125,000+ employees across 30+ countries, we serve and transform leading enterprises with deep business knowledge, digital operations services, and expertise in data, technology, and AI. Join us in shaping the future and creating lasting value for clients. Apply now for the Senior Associate-Data Analyst role in India-Bangalore and be part of our Full-time team contributing to operations excellence.,

Employement Category:

Employement Type: Full time
Industry: IT Services & Consulting
Role Category: Not Specified
Functional Area: Not Specified
Role/Responsibilies: Senior Associate - Data Analyst

Contact Details:

Company: Genpact
Location(s): Karnataka

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Keyskills:   Digital Analytics Data Analysis Tableau Google Analytics Adobe Analytics Microsoft Excel

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