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Manager Social Media @ Technians Softech

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 Manager Social Media

Job Description

ROLES RESPONSIBILITIES:
  1. Supervise the daily execution of social media campaigns for clients, including planning, posting, campaign management, monitoring, and content creation.
  2. Stay updated on social media trends, innovations, and developments in design and applications to ensure campaigns remain relevant and effective.
  3. Create or suggest creatives for social and digital pitches, aligning with client objectives and target audience preferences.
  4. Support or monitor copywriting for social media platforms according to monthly calendars and social event coverage.
  5. Develop comprehensive marketing plans to enhance brand image, increase customer engagement, and improve conversion rates.
  6. Track key performance metrics of social media campaigns to optimize results and provide progress reports to management.
  7. Review and approve all advertising media for print or web, ensuring compliance with brand guidelines and regulatory requirements.
  8. Assist with pitches by providing insights and content ideas to support pitch strategies and objectives.
  9. Research and analyze social media trends, ad revenue, and web visitor data to enhance social media presence and campaign effectiveness.
  10. Create brand captions and copies for social media postings, maintaining consistency and brand voice across platforms.
  11. Set up and optimize clients social media pages to maximize visibility and engagement.
  12. Schedule and monitor postings to maintain consistent engagement on all brand handles.
  13. Aid in the daily promotion of brand campaigns online and implement strategies to organically increase followers on popular social media platforms.
  14. Manage a high volume of daily social media posts while ensuring quality and relevance.
  15. Improve customer engagement and promote social media campaigns to enhance brand visibility and reputation.
  16. Handle Online Reputation Management (ORM) for brands, monitoring and managing online reviews and comments.
  17. Develop a comprehensive content strategy for social media reels, including topics, themes, and posting schedules.
  18. Review content to ensure compliance with relevant regulations, copyright laws, and brand guidelines.
REQUIREMENTS:
  1. Bachelors degree in Marketing, Communications, or related field (Masters degree preferred).
  2. Proven experience of 4+ years in social media marketing, with a track record of managing successful campaigns.
  3. Strong leadership and team management skills, with the ability to motivate and inspire team members.
  4. Excellent communication skills, both written and verbal, with the ability to convey complex ideas effectively.
  5. Proficiency in social media management tools, analytics platforms, and content creation software.
  6. In-depth understanding of social media platforms, algorithms, and best practices.
  7. Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
  8. Creative thinking and problem-solving skills, with a passion for innovation and experimentation.
  9. Ability to thrive in a fast-paced environment, prioritize tasks effectively, and meet tight deadlines.
  10. Certification in social media marketing or related fields (e.g., Facebook Blueprint, Google Analytics) is a plus.
BENEFITS:
  1. Competitive salary package commensurate with skills and experience.
  2. Opportunities for professional development and training to foster continuous growth.
  3. Collaborative and supportive work environment that values innovation and creativity.
  4. Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.
Job Openings: 4
Job Location:
Gurugram

Job Classification

Industry: Advertising & Marketing
Functional Area / Department: Marketing & Communication
Role Category: Advertising & Creative
Role: Advertising & Creative - Other
Employement Type: Full time

Contact Details:

Company: Technians Softech
Location(s): Noida, Gurugram

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Keyskills:   Social media marketing Content strategy Media management Team management Google Analytics Campaign management Compliance Analytical Customer engagement Marketing communication

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Technians Softech

Technians Softech Pvt Ltd in Gurgaon. Producing optimal results through the effective implementation of strategy and technology, our professionals always strive hard for something more better.