Assistant Director Communication & Social Strategy
- Technians Softech
- 8 - 13 years
- Noida, Gurugram
- 4 months ago
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Job Description
ROLES & RESPONSIBILITIES:
- Lead and supervise all aspects of social media strategy execution, including planning, content creation, posting schedules, and campaign management.
- Stay abreast of the latest social media trends, innovations, and emerging platforms to ensure our strategies remain effective and relevant.
- Provide strategic guidance and creative input for social and digital pitches, ensuring alignment with client objectives and industry best practices.
- Monitor and optimize social media copies, ensuring consistency with brand voice and messaging across platforms.
- Develop comprehensive marketing plans tailored to each client, focusing on enhancing brand image, fostering customer engagement, and driving conversions.
- Continuously track and analyze key performance metrics of social media campaigns to maximize results and deliver regular progress reports to management.
- Prepare detailed reports on client progress, highlighting the effectiveness of our strategies and distinguishing our accounts from competitors.
- Develop and implement advanced client communication strategies throughout the engagement lifecycle, from initial pitches to ongoing account management.
- Innovate unique strategies to acquire new clients and enhance existing client relationships, demonstrating our commitment to delivering exceptional results.
- Provide strategic recommendations and oversee the implementation of digital projects, ensuring alignment with client objectives and expectations.
- Manage project tasks efficiently, keeping our CRM system up to date and ensuring seamless communication and collaboration across teams.
- Play a pivotal role in preparing compelling pitches and reports for the sales team, leveraging our expertise to showcase our capabilities and differentiate ourselves in the market.
- Develop comprehensive forecasting reports for prospective clients, demonstrating our understanding of their needs and our ability to deliver results.
- Collaborate closely with the sales team to identify and pursue prospective clients, contributing valuable insights and strategies to support our sales efforts and drive business growth.
REQUIREMENTS:
- Proven track record of developing and executing successful social media strategies across various platforms, driving measurable results for clients.
- Experience in team management and coordination, with a focus on achieving campaign objectives and fostering a collaborative work environment.
- Strong analytical skills and the ability to think strategically, solve problems creatively, and make data-driven decisions.
- Excellent communication and presentation skills, with the ability to effectively engage and influence clients, stakeholders, and team members.
- Proficiency in social media platforms and analytics tools, with a deep understanding of their capabilities and best practices.
- Strategic thinker with a keen eye for detail and the ability to develop innovative and impactful social media campaigns.
- Familiarity with CRM systems and project management tools for efficient task management and communication across teams.
- Bachelors degree in Marketing, Communications, or a related field is required. A Masters degree or relevant certifications in digital marketing or social media management are preferred but not mandatory.
- Ability to collaborate effectively with cross-functional teams, including sales, creative, and technical teams, to deliver integrated solutions that meet client needs.
- Flexibility and adaptability to thrive in a fast-paced and dynamic environment, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Strong client focus with a deep understanding of client needs and business objectives, coupled with the ability to develop and execute strategies that drive measurable business results.
- Business acumen and strategic thinking, with the ability to identify opportunities for growth and innovation, and develop actionable plans to capitalize on them
- Leadership qualities with the ability to inspire, motivate, and mentor team members, fostering a culture of excellence, innovation, and continuous improvement.
- Proven ability to manage and supervise talented creatives, including freelancers, to achieve social media campaign objectives and deliver high-quality work.
- Demonstrated experience in a similar role with a minimum of 8+ years of experience in communications, social media management, or digital marketing.
BENEFITS:
- Competitive salary package commensurate with skills and experience.
- Opportunities for professional development and training to foster continuous growth.
- Collaborative and supportive work environment that values innovation and creativity.
- Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.
Job Openings: 1
Job Location:
Job Location:
Gurugram
Job Classification
Industry: Advertising & MarketingFunctional Area / Department: Marketing & CommunicationRole Category: Corporate CommunicationRole: Public RelationsEmployement Type: Full timeContact Details:
Company: Technians SoftechLocation(s): Noida, Gurugram+ View Contact
Keyskills: Team management Campaign management Project management Social media Account management Digital marketing Customer engagement Forecasting Analytics CRM
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