Lead GTM Strategy (Brand Solutions)
- Glance
- 4 - 8 years
- Bengaluru
- 3 months ago
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Job Description
Glance An InMobi Group CompanyFounded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra
Glances smart lock screeninspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps
Glance Lock Screen is currently available on over 400 million smartphones worldwide
Roposo is a LIVE platform that is revolutionizing live experiences, through a unique, immersive, creator-led approach
Nostra is the largest gaming platform in India and Southeast Asia, offering gamers engaging ways to discover, play, watch, learn and compete Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group and is funded by Jio Platforms, Google, and Mithril Capital
For more information visit glance , nostra
gg, and roposo
What should you know about joining Glance
At Glance, we walk the talk free yourself, dream big, and chase your passion! On joining, youll have opportunities to make an immediate impact on mission-critical projects, as you work with highly capable and ambitious peer groups
Be rewarded for your autonomy even as you collaborate
Ideate, innovate, and inspire by leveraging bleeding-edge tech to disrupt consumer experiences
While you work, well take care of nourishing your body, mind, and soul
This includes daily meals, gym, trainings, tech tools, and regular unwind sessions
Also, feel free to bring your kids even the furry ones to the office!
Profile Description
The LeadGTM Strategy & Brand Solutions is responsible for developing effective monetisation-strategy for Glance Media offerings as a Solutions Specialist
This individual is expected to understand client business goals, challenges and opportunities, map the solutions with a mix of relevant Glance offerings, and help our advertisers achieve their marketing goals Key Responsibilities
Work with the team to support business teams for diverse set of clients to discover and identify their mobile marketing challenges and opportunities
Design effective and efficient solutions utilizing Glance Lock Screen Media offerings (Display, Video, Interactive Units) and Content Solutions geared towards the clients desired outcome, thoroughly understanding business and technical challenges of the client and leveraging the expertise of mobile marketing
Articulating Glance Media & Content offerings to brands & agencies via training workshops
Work closely with the Sales, Marketing, and Client Services teams to ensure the success of every client deal, leveraging internal resources/insight and collecting feedback Build high impact presentations driven by extensive research & creative storytelling
Enable and push the Sales Managers with programs developed by you (based on insights, product solutions and identifying areas of impact) that will be employed to win business What were looking for:
A proven track record of content marketing, brand marketing, media planning & strategy roles in a fast-paced and ever-changing business environment
Creative thinker, energetic and passionate self-starter who can work independently without a lot of oversight and direction
Proficiency of brand marketing frameworks and simplifying complex information or concept into easily graspable information
Must possess the ability to quickly grasp business concepts and absorb/utilize market research
Comfort working in a fast-paced, distributed manner having to liaise with stakeholders across multiple teams, entities, and geographies with very precise timelines
Strong communication skill oral & written (i-e
storytelling, workshop facilitation)
Required Qualifications:
Experience: 3-5 years' experience and/or exposure to combinations of fields of business solutioning & consulting, digital advertising, media planning, pre-sales Education: Bachelor's degree (MBA preferred)
Location: Bangalore
Job Classification
Industry: Software ProductFunctional Area / Department: Marketing & CommunicationRole Category: Advertising & CreativeRole: Advertising ManagementEmployement Type: Full timeContact Details:
Company: GlanceLocation(s): Bengaluru+ View Contact
Keyskills: marketing solution design solutioning writing media planning presales digital advertising architecture
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