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Digital Marketing Specialist @ KDK Software

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 Digital Marketing Specialist

Job Description

Min. 5 Years in Organic Marketing
Experience: Min. 8 Years

Job Role:
Manage and execute Organic Digital Marketing strategies to enhance brand presence and drive online traffic through various digital channels.

Job Title:
Digital Marketing Specialist

Education Requirement:
Graduate or Graduation in Marketing
Prof. Certificate Course/ Diploma in Digital Marketing/Digital Marketing

Must Have:
years of organic marketing experience.
Expertise in SEO, SEM, Google Analytics.
Familiarity with marketing automation tools
Must know Google Marketing Campaigns in detail

Desired to Have:
Knowledge of basic HTML and web design.
Knowledge of Content writing and SEO
Knowledge of Inorganic Marketing.

Specific Skills:
Must Have:
Strong Google analytics and Website designing skills
Strong understanding of content marketing strategies and how to align content
with audience needs.
KDK/Policy/HR/54.0
oHighly creative with experience in identifying target audiences and devising
digital campaigns that engage, inform, and motivate.
oExcellent written and verbal communication skills
oAnalytical mindset and critical thinking.

Desired to Have:
oKnowledge of CRM
& Lead tracking

Job Summary:
The Organic Marketing Specialist is responsible for driving website traffic, improving search engine rankings, and increasing brand visibility through organic digital marketing strategies. This role focuses on creating and opt
imizing content, developing SEO strategies, and building engagement across organic channels to enhance brand reputation and customer loyalty

Job Description:
Create and execute Whitehat strategies to increase the number of backlinks to increase organic traffic
Working collaboratively with cross functional teams.
Develop and execute SEO strategies to improve organic search rankings and drive targeted website traffic.
Conduct keyword research, optimize on-page SEO elements (meta
tags, headings, URL structures, etc.), and ensure website is fully optimized for search engines.
Optimize existing content for search engines, ensuring it aligns with target keywords and audience needs.
Track, analyze, and report on organic marketing performance using tools like Google Analytics,
Google Search Console, and social media analytics.
Develop and implement link-building strategies to improve domain authority and search rankings.

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Digital Marketing - Other
Employement Type: Full time

Contact Details:

Company: KDK Software
Location(s): Jaipur

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Keyskills:   Google Analytics PDF Analytical SEM Content writing HTML SEO Digital marketing CRM marketing automation

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KDK Software

KDK has created a landmark journey in the Tax compliance industry by not only offering Specialized Tax Software Solutions, but also by providing the services to the customers.KDK Softwares, a leading tax compliance software company and with more than 15 years of substantial market presence. KDK Soft...