Content Writer
- Codiant
- 2 - 4 years
- Indore
- 5 months ago
- Email to a friend
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Job Description
Content Writer Role Overview
We are looking for a highly skilled Content Writer who can combine the art of storytelling with the science of prompt engineering. This role goes beyond traditional content writingrequiring someone who can leverage AI tools for research, ideation, and optimization while ensuring every piece of content reads authentically human, is SEO-optimized, and drives measurable business results.
Key Responsibilities
- Research, write, and edit blogs, website pages, whitepapers, newsletters, PRs, ad copies, and case studies tailored to B2B IT and AI-driven industries.
- Collaborate with AI content tools for first-draft generation, personalization, and SEO enforcement while maintaining originality and human tone.
- Translate complex AI/tech concepts into clear, engaging, and business-friendly narratives.
- Create pitch deck content, brochures, and product one-pagers aligned with design and sales team objectives.
- Develop conversion-driven ad copy for campaigns across LinkedIn, Meta, and Google Ads.
- Apply SEO strategies across all content, ensuring keyword density, metadata, and internal linking are aligned with brand standards.
- Collaborate with design, BD, and marketing teams to maintain brand voice consistency across multiple channels.
- Innovate with AI-driven content workflows (RAG systems, competitor insights extraction, personalization models) to increase content velocity.
- Stay updated with industry benchmarks, AI content trends, and digital marketing best practices.
Desired Skills & Experience
- Proven expertise in prompt engineering ability to design, refine, and test prompts that generate accurate, context-specific, and brand-aligned outputs.
- Hands-on experience in using AI content tools (ChatGPT, Claude, Copy.ai, Perplexity, Hix, Grok, etc.) for research, drafting, personalization, and SEO enforcement.
- Strong editing skills to humanize AI-generated drafts ensuring content reads naturally, passes AI-detectors, and resonates with business leaders and end-users.
- Ability to create conversion-driven ad copy for campaigns across LinkedIn, Meta, and Google Ads that align with performance marketing goals.
- Solid understanding of SEO frameworks, keyword density, content structuring, readability, Flesch score, and storytelling fundamentals essential for impactful writing.
- Portfolio showcasing blogs, case studies, website pages, PRs, and ad copies for IT, SaaS, or AI-focused companies.
- Excellent storytelling skills with the ability to simplify technical AI/ML concepts for non-technical audiences.
- Bonus: Experience working with AI-assisted design collaboration (e.g., syncing content with Figma/Canva drafts, pitch decks, and infographics).
Why Join Us
- Be part of a 100% AI-enabled ecosystem where humans and AI collaborate for 10 content velocity.
- Work on global campaigns, product launches, and AI-driven storytelling initiatives.
- Collaborate with multi-disciplinary teams including strategists, designers, and developers.
- Competitive salary, professional growth opportunities, and exposure to international clients across industries.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Marketing and Communication - OtherRole: Marketing and Communication - OtherEmployement Type: Full timeContact Details:
Company: CodiantLocation(s): Indore
Keyskills: Content Writing Content Editing Web Content Writing Blog Writing
Codiant
A Yash Technologies Company is an ISO 9001-2008 & ISO/IEC 27001: 2013 Certified Company headquartered at East Moline, IL, USA with the development center in the INDIA and UK. Were a digitally-fluent force with a team of 120+ certified Mobile App developers, UI/UX designers, Analysts, Managers an...
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