DSP/SSP Platform Manager
- U2opia Mobile
- 3 - 8 years
- Noida, Gurugram
- 3 months ago
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Job Description
About the Role
We are looking for a highly skilled professional with strong DSP & SSP service provider experience
to independently manage our in-house advertising platform. The role involves handling MVAS
campaigns and other digital ad campaigns across multiple formats, ensuring campaign success,
traffic quality, and revenue growth.
Key Responsibilities
- Manage and optimize DSP & SSP platforms for MVAS, display, video, and performance
campaigns.
- Handle end-to-end campaign lifecycle setup, targeting, pacing, optimization, and reporting.
- Build and maintain relationships with advertisers, publishers, and tech partners.
- Monitor traffic sources, ensure brand safety, compliance, and fraud-free inventory.
- Drive ROI-focused media buying strategies and user acquisition initiatives.
- Provide actionable insights through performance analytics and business reporting.
- Collaborate with internal teams for platform enhancements and business growth.
Key Requirements
- 57 years of hands-on experience with DSP/SSP service providers.
- Strong understanding of programmatic advertising, RTB, and MVAS ecosystem.
- Proven ability to run campaigns independently with strong optimization skills.
- Familiarity with performance models (CPA, CPI, CPM, CPC) and traffic quality controls.
- Analytical, data-driven, with excellent problem-solving and communication skills.
Qualifications
- B.E./B.Tech. or equivalent degree required.
- Post-graduation (MBA/Masters) in Marketing, Analytics, or related field preferred.
- Must have prior DSP/SSP service provider experience.
Job Classification
Industry: IT Services & ConsultingFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Performance Marketing ManagerEmployement Type: Full timeContact Details:
Company: U2opia MobileLocation(s): Noida, Gurugram
Keyskills: DSP Mobile Advertising SSP CPA Programmatic Buying CPM Online Advertising Ad Server Display Advertising ROI Display Video DCM Ad Trafficking AdSense Digital Advertising CPC Ad Operations Media Planning Campaign Management Adtech Cpi Analytics Reporting
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U2opia Mobile
U2opia Mobile Pvt Ltd. U2opia mobile is a mobile technology company working towards accelerating the growth and usage of the internet across the globe. U2opia Mobile works with 104 of the world's largest and most innovative mobile operators and is managed by an experienced team with deep underst...
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