Opening For Content Marketing Associate @ Pocket

Pocket FM is seeking an enthusiastic and energetic Content Marketer and Growth Hacker who is comfortable working in a dynamic, fast-paced start-up environment.

Founded in Bangalore, Pocket FM is the largest vernacular audio company in India, introducing India to serialised fiction in audio for the first time.

This role is based out of Bangalore, where you will report directly to the Head of Growth.

The Role

Your work would primarily involve creating show promos. This can range from posters and banners to full-blown trailers.

• Creating content customers actually need and want.
• Sharing content on the channels used by consumers.
• Measuring the results of content marketing campaigns.

Be on top of all the content available.

Understand what emotions to sell, and create content that appeals to those emotions.

Responsibilities

Work closely with marketing agencies defining requirements and working with them closely.

Track performance of the creatives and make corrective changes to the content creation process.

Ensuring all the top shows have working trailers/promotional content.

Writing interesting and engaging ad copy.

The Requirements

2-3 years of relevant work experience creating content.

Fluent in reading and writing content in Hindi.