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B2B Email Marketing Specialist @ Treebo Hotels

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 B2B Email Marketing Specialist

Job Description

Were looking for a results-driven B2B Email Marketing Specialist to join us full-time. The ideal candidate has hands-on experience in building and executing performance-oriented email marketing campaigns in a B2B environment. You should be data-savvy, organized, and proactive
with an ownership mindset.
Youll work closely with cross-functional teams to craft compelling email journeys that drive engagement, lead generation, and revenue growth. If you enjoy working in a high-growth, dynamic setup and thrive on taking full ownership of your initiativesthis role is for you

Key Responsibilities
Own the end-to-end email marketing strategy and execution for B2B campaigns
Build segmented and personalized campaigns to nurture leads across different stages of the funnel
Leverage data to continuously optimize email performanceopen rates, CTRs,
conversions
Conduct A/B tests and analyze campaign performance to drive actionable insights
Collaborate with sales, product, and content teams to ensure campaign alignment
Manage and optimize CRM and marketing automation tools (e.g., HubSpot, Mailchimp, etc.)
Ensure database hygiene, compliance, and deliverability best practices
Report on key metrics with clear, data-backed insights and recommendations

What We Are Looking For
2 to 3 years of experience in B2B email marketing or lifecycle marketing
Strong command of email tools, CRM systems, and automation workflows
Excellent analytical skills and comfort with performance data
Solid understanding of lead nurturing and B2B sales cycles
Strong communication and copywriting skills for B2B audience
Ownership mindset, collaborative attitude, and bias for action

Job Classification

Industry: Hotels & Restaurants
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Email Marketing
Employement Type: Full time

Contact Details:

Company: Treebo Hotels
Location(s): Bengaluru

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Keyskills:   email marketing crm systems mailchimp marketing strategy lead qualification sales marketing automation marketing marketing campaigns b2b sales b2b workflow automation campaigns copy writing lead generation hubspot email communication skills crm

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Treebo Hotels

About the company Treebo Hospitality Ventures is India's most loved brand and one of the largest chains in the budget segment of hospitality. With a network of 850+ hotels across 120+ cities, Treebo offers travelers the unprecedented value proposition of high-quality stays at affordable prices wher...