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Digital Marketing Executive @ Bernhard Schulte

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 Digital Marketing Executive

Job Description

  • Supports the Social Media and Website Manager with the management of the social media platforms and implements agreed measures.
  • Plans, creates, and publishes meaningful, engaging, and innovative content for our social media presence. Develops and maintains an editorial plan well-balanced between campaigns and individual posts. Optimises the timing of publications based on demographics and annual events.
  • Conducts independently and proactively research to find interesting stories for content. Collaborates internally with subject matter experts to ensure a high-quality standard. Edits and proofreads content provided from other departments for accuracy, grammar, and style.
  • Interacts with our online communities in a proactive way. Responds to message and comments in a timely manner. Researches content from our audience (e.g. influencers) and engages with it.
  • Coordinates with internal stakeholders to ensure business goals are well supported. Keeps a particular focus on recruitment and employer branding and maintains a good relationship with relevant focal points.
  • Liaises with Group Communications on a regular basis to ensure all actions and projects are approved. Respects group guidelines and procedures at all times. Follows the agreed strategy.
  • Monitors and reports critical messages and comments immediately to the Social Media and Website Manager and involves Group Communication where necessary to avoid or manage crisis situations.
  • Assists in the preparation of relevant social media reports for our top management.
  • Assists maintaining the social media accounts and our social media management tool Sprout Social.
  • Conducts research to stay up-to-date with industry trends and best practices. Stay up-to-date with digital marketing trends and technologies to continuously improve content creation skills.

Job Classification

Industry: Courier / Logistics
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Social Media Marketing
Employement Type: Full time

Contact Details:

Company: Bernhard Schulte
Location(s): Kolkata

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Keyskills:   Health insurance Career development Legal Executive Media management Soft skills training Social media Research Marketing communication Digital Marketing Executive Recruitment

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Bernhard Schulte

The Schulte Group has two business lines: ship owning and maritime services. Ship owning has the longest tradition in the Schulte family and is the core business of Bernhard Schulte. Maritime services include ship management operated through Bernhard Schulte Shipmanagement (BSM), MariApps Marine Sol...