Head of Social Media - Motilal Oswal
- Motilal Oswal
- 8 - 13 years
- Mumbai
- 4 months ago
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Job Description
AVP: Head of Social Media Motilal Oswal
About the Role
Youll be the voice and face of Motilal Oswal on social platforms, turning our research and market insights into engaging conversations. From thought-provoking LinkedIn posts to scroll-stopping Instagram stories and real-time Twitter commentary, youll shape how investors discover, discuss and connect with our brandmaking every interaction feel timely, authentic and valuable.
What Youll Do
- Define and lead a social media strategy that aligns with our brand & business goals
- Create and oversee the editorial calendar, ensuring a balanced mix of market commentary, educational explainers, analyst Q&As, user success stories and timely newsjacks
- Develop platform-specific campaigns, from LinkedIn thought-leadership series to Instagram reels and Twitter threads, optimizing for reach, engagement and conversion
- Build and nurture our online communitymonitor sentiment, respond to inquiries, encourage discussion among investors and surface feedback to our research and product teams
- Collaborate with research analysts, content creators, designers and PR to amplify high-impact insights and events (webinars, launches, earnings calls) in real time
- Track key metricsengagement rates, follower growth, referral traffic and conversionand use those insights to refine content, formats and posting cadence
- Mentor and grow a small team of social media managers, copywriters and community specialists, fostering a culture of creativity, agility and data-driven decision making
Who You Can Be
- A social strategist who has built and scaled brand communities in financial services
- A creative storyteller fluent in finance, able to make complex ideas scroll-stopping and shareable
- A data-driven operator who tests messaging, formats and timing to continually boost performance
- An active listener who nurtures genuine conversations, spots trends and surfaces real-time insights
- A cross-functional collaborator who unites research, content, design and PR around social campaigns
- A hands-on leader who coaches, inspires and empowers a high-energy social team
- An early adopter who experiments with new platforms, features and formats to keep us ahead of the curve
Job Classification
Industry: Financial Services (Broking)Functional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Social Media MarketingEmployement Type: Full timeContact Details:
Company: Motilal OswalLocation(s): Mumbai
Keyskills: Social Media Marketing Financial Services Broking Social Media Social Media Platforms Social Media Campaigns Social Media Strategies Digital Media Youtube Instagram Social Media Content Facebook Securities
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Motilal Oswal Financial Services Ltd. is a well-diversified, financial services company focused on wealth creation for all its customers, such as institutional, corporate, HNI and retail. Its services and product offerings include wealth management, retail broking and distribution, institutional bro...
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