Marketing Associate (HR Tech SaaS)
- ti Steps
- 20 Positions
- Bengaluru
- 5 months ago
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Job Description
Marketing Associate (HR Tech SaaS)
Open Positions: 2
Reporting To: Mujjamil, Senior Marketing Manager
About the Role:
We are seeking energetic Marketing Associates to support growth and lead generation for our HR Tech SaaS platform. You will work on campaigns targeting HR leaders, recruiters, and talent managers, creating meaningful engagement and driving customer acquisition.
Key Responsibilities:
* Execute marketing campaigns focused on HR leaders and decision-makers via LinkedIn, email, and digital channels
* Assist in creating case studies, whitepapers, and product-focused content for the HR audience
* Analyze campaign performance and provide actionable insights for conversion improvements
* Coordinate with sales teams to support lead nurturing for HR-specific accounts
* Research HR Tech trends, competitor strategies, and industry events for brand positioning
Requirements:
* 02 years of marketing experience, ideally in B2B SaaS or HR Tech
* Strong communication and content creation skills for a professional HR audience
* Basic knowledge of digital marketing channels, analytics, and lead-gen funnels
* Understanding of HR Tech trends like ATS, employee engagement, or HRMS is a plus
Employement Category:
Employement Type: Full timeIndustry: RetailRole Category: Marketing / CommunicationFunctional Area: Not SpecifiedRole/Responsibilies: Marketing Associate (HR Tech SaaS)Contact Details:
Company: Ti StepsLocation(s): Bengaluru
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ti Steps
TI Steps (Tisteps Private Limited) is an EdTech and staffing company based in Chennai, India. The company, founded in 2012, has two main divisions: an EdTech arm that builds educational technology products, and a staffing division that provides talent acquisition services. The company was formerl...
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