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Content & Copy Writer @ Toothsi

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 Content & Copy Writer

Job Description

Role Overview

We're on the lookout for a storyteller with a sharp pen and a sharper mind. As our Content & Copy Writer, youll craft narratives that inform, excite, and inspirefrom thumb-stopping social posts to conversion-ready website copy. If you thrive in fast-paced environments and can switch from clever punchlines to detailed product explainers like a chameleon, lets talk.


Key Responsibilities

  • Brand Voice & Messaging
    • Develop and maintain MakeOs signature tone across campaigns, channels, and formats
    • Collaborate with design and growth teams to align words with visuals and business goals
  • Digital & Social Media Content
    • Write engaging content for Instagram, YouTube, LinkedIn, and other platforms
    • Script product videos, reels, and influencer collabs with creativity and clarity
  • Website & Product Copy
    • Craft SEO-friendly copy for website pages, landing experiences, and product descriptions
    • Ensure all content is concise, compelling, and consistent
  • Campaigns & Creative Copy
    • Ideate and write copy for digital ads, emailers, banners, and offline campaigns
    • Turn briefs into brilliant concepts that connect emotionally and drive action
  • Research & Strategy
    • Stay plugged into consumer trends, competitors, and cultural moments
    • Bring fresh ideas that elevate brand storytelling and improve user engagement

Who You Are

  • 24 years of copywriting/content experience in D2C, lifestyle, wellness, or beauty brands
  • A portfolio that showcases versatilityshort form, long form, and storytelling chops
  • Knack for turning technical or medical jargon into easy, friendly language
  • Strong grammar game, sense of rhythm, and an eye for voice consistency
  • Collaborative, curious, and willing to push creative boundaries

Bonus Points

  • Experience with video scripts, influencer-driven content, or community-building copy
  • Familiarity with performance-led copywriting for ads and A/B testing
  • Love for memes, trends, and internet culture

Job Classification

Industry: Medical Devices & Equipment
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Content Marketing Manager
Employement Type: Full time

Contact Details:

Company: Toothsi
Location(s): Mumbai

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Keyskills:   Content Writing Digital Social Media Copy Writing Website Copywriter

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₹ 5-10 Lacs P.A

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Toothsi

About Toothsi:Toothsi is a new age startup in the healthcare and cosmetics space providing smile correction services at home. Toothsi utilizes revolutionary Clear Aligner technology to make teeth straightening hassle-free and affordable. A desirous patient can have access to a superior quali...