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IT Research & Digital Marketing Executive @ Pentabay

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 IT Research & Digital Marketing Executive

Job Description

Develop, implement, and manage digital marketing campaigns across channels
Plan and create high-quality, engaging content
Develop and execute social media strategies to increase brand awareness and engagement on social media
Use tools like Google Analytics, SEMrush, and HubSpot to monitor, measure, and report campaign performance.
Optimize campaigns to maximize ROI and achieve business goals, content for SEO to improve organic rankings and visibility.
Qualifications:
Bachelors degree in Marketing, IT, Business, or a related field. MBA or PGDM in Marketing preferred.13 years of experience in IT market research and/or digital marketing.Familiar with research methodologies and marketing tools like Google Trends, SEMrush, SimilarWeb, etc.Basic knowledge of SEO, Google Ads, social media campaigns, and analytics platforms.Strong analytical, writing, and communication skills.Proficiency in Excel, PowerPoint, and online marketing tools.

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Social Media Marketing
Employement Type: Full time

Contact Details:

Company: Pentabay
Location(s): Chennai

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Keyskills:   digital marketing digital campaign brand marketing b2b marketing growth marketing performance marketing Google ads growth stratergy SEO

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Pentabay

Pentabay is a growing software firm with a team of project experts, support technicians and application specialists collecting talented young IT professionals along the way. We prioritize client requirements take and every project as a challenge to break complexities.