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Sales Coach @ BT Group

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 Sales Coach

Job Description

Job Summary:

We are seeking a passionate and results-driven Sales Coach to join our dynamic Sales Operations team. The Sales Coach will be responsible for enhancing the performance of front-line sales guides through coaching, mentoring, and skills development. The ideal candidate should have a strong background in telecom sales, deep knowledge of BPO operations, and a proven ability to drive individual and team success.


Key Responsibilities:


Deliver one-on-one and group coaching sessions to sales guides to improve sales techniques, product knowledge, objection handling, and closing strategies.


Analyse individual and team performance metrics (e.g., conversion rates, cross-sell scores) to identify skill gaps and training opportunities.


Collaborate with Training and Quality teams to align coaching plans with onboarding, continuous learning, and performance improvement initiatives.


Provide real-time feedback during or after customer interactions to reinforce best practices.


Create and maintain coaching logs, action plans, and performance improvement plans (PIPs) as needed.


Conduct interaction reading sessions and side-by-side monitoring to assess skills, behaviours and recommend improvements.


Partner with Sales Managers to implement strategies that drive KPI achievement and overall business goals.


Stay updated on product, process, and promotional changes


Support the roll-out of new tools, campaigns, or sales methodologies by ensuring team readiness through effective coaching. Requirements:


Bachelor's degree or equivalent work experience. Minimum 23 years of experience in BPO sales, preferably in the telecom domain.


At least 1 year in a coaching, team lead, or training role.


Strong understanding of BPO sales metrics (e.g.,Sales Conversion, cross-sell, AHT etc).


Excellent communication, interpersonal, and motivational skills.


Strong analytical skills to interpret data and create coaching strategies.


Proficiency in CRM and sales tools


Certification in coaching or adult learning (preferred, not mandatory).


Key Competencies:


Coaching & Mentoring


Performance Management


Sales Strategy & Execution


Communication & Feedback


Collaboration & Stakeholder Management


Adaptability & Continuous Learning Why Join Us?


Be part of a leading GCC with a focus on innovation and people.


Work with a top-tier telecom client in a high-performance environment.


Access to career development and training program

Job Classification

Industry: Telecom / ISP
Functional Area / Department: Engineering - Hardware & Networks
Role Category: Telecom
Role: Telecom - Other
Employement Type: Full time

Contact Details:

Company: BT Group
Location(s): Noida, Gurugram

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Keyskills:   Sales trainer Upselling cross sell Bpo Sales Sales Performance Management KPI management Objection Handling

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₹ -12 Lacs P.A

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BT Group

Company Detailsthe abt group