Performance Marketing Strategist (US shift) @ Uplers

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Performance Marketing Strategist (US shift)

Uplers
6 - 11 years
Mumbai
6 months ago
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Job Description

Experience : 6.00 + years
Shift : (GMT+05:30) Asia/Kolkata (IST)
Opportunity Type : Remote Must have skills required:
CRM platforms, landing page testing, Google Ads, Meta Ads, Digital Strategy, digital consulting, Client Management, performance marketing strategy Uplers is Looking for:

We're looking for a highly experienced Performance Marketing Strategist who has a proven track record of delivering growth across global eCommerce, B2B, and B2C brands. Youll work closely with international clients and internal stakeholders to design, execute, and scale high-performing digital campaigns. Your strategic thinking, hands-on expertise, and ability to turn insights into actions will be key in driving ROI and business success.

Key Responsibilities:

Own end-to-end strategy, execution, and optimization of performance marketing campaigns across Google Ads, Meta Ads, and more.
Manage budgets ranging from high-scale media spends to lean campaign allocations with equal efficiency.
Collaborate with global clients for campaign planning, goal-setting, and performance analysis.
Build and maintain dashboards using Looker Studio, Supermetrics, and GA4 for real-time reporting and insights.
Identify growth opportunities and recommend automation workflows (Zapier, scripts, etc.) to improve campaign efficiency.
Lead performance audits, conversion tracking setups, and cross-channel attribution modeling.
Stay ahead of platform changes, industry trends, and AI-driven tools for continuous performance enhancement.

Requirements:

6+ years of hands-on experience in Performance/Digital Marketing (agency or brand side).
Proven track record of managing global and international campaigns (e.g., US, UK, Australia, MEA).
Strong command over Google Ads (Search, Display, Shopping, Performance Max).
In-depth knowledge of Meta Ads (Facebook, Instagram) structure, testing, and scaling.
Proficient in Looker Studio, Supermetrics, and Google Analytics 4.
Experience using Zapier or similar tools for automation and workflow setup.
Advanced Excel/Google Sheets for reporting, data analysis, and pivoting insights.
Strong analytical mindset with problem-solving, critical thinking, and optimization skills.
Excellent verbal and written communication skills in English client-facing experience is a must.

Nice-to-Have:

Experience in managing campaigns for D2C/eCommerce, SaaS, and B2B businesses.
Familiarity with conversion rate optimization (CRO), landing page testing, and remarketing.
Exposure to CRM platforms and email marketing automation tools.
Worked with or within global agencies or multi-market clients.

Job Classification

Industry: Banking
Functional Area / Department: Marketing & Communication
Role Category: Marketing
Role: Creative Marketing
Employement Type: Full time

Contact Details:

Company: Uplers
Location(s): Mumbai

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Keyskills: performance marketing digital strategy client management google ads google analytics digital marketing marketing strategy software testing crm analytics instagram marketing campaigns saas advanced excel zapier landing page crm

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Functional area / Department (*):

Enter Skills (key skills, subjects, technologies & roles to use in search)

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Attach ResumeMax 2.38 MB (RTF, PDF, DOC, DOCX formats only parsed)

Please, check the file size and type.

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Uplers

Mavlers is a full-service digital marketing agency that has propelled growth for over 7,000 brands and agencies worldwide. As Google, Mailchimp, WP VIP, Microsoft, Salesforce, and HubSpot partners, we possess the expertise to deliver high-impact projects and campaigns tailored to our clients uniqu...

Performance Marketing Strategist (US shift) @ Uplers

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