Social Media Marketing Coordinator
- Uplers
- 3 - 5 years
- Mumbai
- 6 months ago
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Job Description
Job Title: Social Media Assistant Manager / Manager - Medical Weight Loss Venture
Location: Mumbai
Salary: Confidential (based on experience)
Shift: (GMT+05:30) Asia/Kolkata (IST)
Placement Type: Full time Permanent Position
(*Note: This is a requirement for one of Uplers' client - Ketto)
What do you need for this opportunity?
Must have skills required: Social Media Marketing, Influencer Marketing, Content planning, Trend Analysis, Community Building, Ideation, Execution
About the Role:
We are seeking a Social Media Assistant Manager / Manager for our medical weight loss venture - where we will provide clinical health coaching & nutrition in combination with GLP-1 medical therapy (e.g. Ozempic, Mounjaro) to our users for high efficacy weight management. This role is ideal for someone with prior experience in healthcare / healthtech content creation, a deep understanding of social media trends, and the ability to engage audiences effectively. The Social Media Manager will be responsible for crafting and executing our social media strategy to drive brand awareness, engagement, and customer acquisition.
Key Responsibilities:
- Content Creation & Strategy: Develop and execute an engaging social media content strategy, including posts, videos, reels, and stories, aligned with medical weight loss trends and audience interests.
- Community Engagement: Actively engage with followers, respond to queries, and build a strong community of our TG across social media platforms.
- Collaboration: Work closely with nutritionists, coaches, doctors, influencers, and internal teams to create compelling medical weight loss content and campaigns.
- Performance Analysis: Track, analyze, and report key social media metrics, optimizing strategies based on insights.
- Trendspotting: Stay updated with the latest medical weight loss, fitness, health and nutrition trends, viral content, and platform algorithm changes to keep our brand relevant and engaging.
- Campaign Management: Plan and execute social media campaigns that drive customer awareness and program participation.
- Paid Promotions: Collaborate with the marketing team to strategize and execute paid social media campaigns for optimal reach and engagement.
Qualifications:
- 3-5 years of experience in social media management in healthcare, healthtech or nutrition & wellness.
- Strong content creation skills, with expertise in video formats, reels, and engaging storytelling.
- Experience managing social media accounts, including Instagram, YouTube, and Facebook.
- Deep understanding of nutrition, fitness, healthcare & medical content trends and audience preferences.
- Excellent communication and community management skills.
- Ability to analyze data and optimize social media strategies accordingly.
Ketto Online Ventures Pvt Ltd
How to apply for this opportunity?
- Step 1: Click On Apply! And Register or Login on our portal.
- Step 2: Complete the Screening Form & Upload updated Resume
- Step 3: Increase your chances to get shortlisted & meet the client for the Interview!
Job Classification
Industry: Software ProductFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Social Media MarketingEmployement Type: Full timeContact Details:
Company: UplersLocation(s): Mumbai
Keyskills: Social Media Marketing Social Networking Social Media Posting Social Media Campaigns Campaigns Content Strategy Marketing Community Management Community Development Campaign Management Influencer Marketing Trend Analysis
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