Senior Executive - Content
- Swiggy
- 2 - 4 years
- Hyderabad
- 7 months ago
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Job Description
- Lead storytelling efforts by staying deeply connected to Hyderabads dynamic food and culture scene from hidden gems to buzzy new launches and turning these into compelling content pieces.
- Collaborate closely with content leads and the larger team to shape and execute content strategies that drive growth and engagement.
- Write, script, and present high-quality, content for reels, posts, and other digital formats, with a strong focus on storytelling and audience resonance.
- Represent the brand at events, tastings, and restaurant launches, capturing insights and experiences for digital storytelling.
- Stay on top of trends in Hyderabads F&B, lifestyle, and digital content to help the brand remain relevant and innovative.
- Edit and polish content produced by junior team members, ensuring tone, quality, and accuracy align with brand standards.
- Use analytics to assess performance, draw insights, and improve content output and effectiveness.
- Contribute to planning and maintaining the content calendar, ensuring timely and strategic content rollouts.
- Make independent calls on scripts with no feedback required, using sound judgment on what will perform.
- Support and execute collaboration requests from Swiggy, ensuring timely content delivery.
Who are we looking for:
- 2-4 years of proven content creation experience, ideally in lifestyle, F&B, or media-related industries.
- Strong on-camera presence and/or prior experience as a Host, Presenter, or Anchor comfortable representing the brand in video content.
- Exceptional writing, scripting, and editorial skills, with a strong grasp of voice, narrative, and detail.
- A self-starter with a passion for discovering Hyderabads ever-changing food and cultural scene.
- Experience with content planning, campaign execution, and working with cross-functional teams.
- we'll-versed with content performance tools, SEO, and social media best practices.
- Leadership skills to guide junior creators and contribute to the editorial direction of the page.
Job Classification
Industry: Software ProductFunctional Area / Department: Marketing & CommunicationRole Category: Digital MarketingRole: Content Marketing ManagerEmployement Type: Full timeContact Details:
Company: SwiggyLocation(s): Hyderabad+ View Contact
Keyskills: POP digital content Social media UPS SEO Analytics Scripting
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Swiggy
Swiggy is Indias leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500 cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independ...
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