Job Description
Does discovering newer opportunities in targeted accounts excites you?If so, this is an opportunity for you to join a high-functioning team and make your mark on our organisation!The Impact you will create in the Job: Create and execute our ABM strategy and processes for the assigned business unit. Work with account owners, you will jointly build, influence, and accelerate an opportunity pipeline. Interface with SDRs and Sales leadership to understand account priorities, personas, and campaign objectives. Design and execute one-to-one, one-to-few and one-to-many campaigns in an intuitive, engaging, and impactful way through multiple channels (email, social, events) Track lead flow and pipeline movement through Salesforce.com and nurture leads through Influ2, Pardot and other tools. Identify the most effective marketing messages, positioning, assets, and channels for key accounts in the regions. Build, then obsess over ABM metrics to ensure business impact measured by named account pipeline / bookings(sourced / influenced) , database growth and accuracy for named accounts, account/person engagement scores and sales/partner utilization of programs. Continuously learn, ideate, and bring in new age marketing techniques, methodologies, and tools on boardWhat we look for: 3-5 years ABM, with proven experience on handling paid campaigns on LinkedIn (optimization, ad formats etc) Experience on Canva and design is good to have. Proven multi-channel B2B marketing experience within enterprise software/SaaS. Understanding of ABM tools is good to have. Understanding of Meta DS, YouTube Ads, Reddit Ads, Instagram Ads is good to have You are a proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but with exceptional attention to detail in execution. Positive, can-do attitude, with the ability to work with marketing and sales professionals, and ability to prioritize numerous projects simultaneously. Experience building and delivering of field marketing campaigns, events, executive and key account programs, and partner activity. Understanding of pipeline management and metrics. Demonstrated experience sourcing and overseeing vendors for marketing program execution. Excellent verbal and written communication skills. Strong interpersonal skills a must. Strong influencing and relationship-building skills. Growth Hacker / self-starter mind set.What s in it for you? Immense growth, continuous learning and connecting with the top-notch brands. Work with some of the most innovative brains Medium to adopt to latest SaaS tools Work on multiple products to keep the excitement going No restrictions on location from where you work. Opportunity to explore your entrepreneurial mindset. Open culture where your creative bug gets activated.If this sounds like a company you would like to be a part of, and a role you would thrive in, please don t hold back from applying! We need your unique perspective for our continued innovation and success!
Job Classification
Industry: Film / Music / Entertainment
Functional Area / Department: Marketing & Communication
Role Category: Digital Marketing
Role: Growth Marketing
Employement Type: Full time
Contact Details:
Company: Netcore Cloud
Location(s): Mumbai
Keyskills:
B2B Marketing
Interpersonal skills
Field marketing
Relationship building
Marketing campaigns
Salesforce.com
Database
Pipeline management
Enterprise software
Event Executive