Senior Digital Marketing Specialist @ Samraat Group

Job Description

Job Description: We are seeking a highly skilled Digital Marketing Specialist to join our dynamic team. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance brand awareness, drive traffic, and generate leads. The ideal candidate will possess a strong understanding of digital marketing principles and trends, along with hands-on experience in various digital marketing channels and tools. Key Responsibilities: 1. Develop and execute digital marketing strategies to achieve business objectives. 2. Create compelling content for various digital platforms, including websites, blogs, social media, and email campaigns. 3. Optimize website content and structure for improved search engine visibility (SEO). 4. Manage and maintain social media accounts, engaging with followers and monitoring trends. 6. Analyze digital. marketing data and metrics to track performance and identify areas for improvement. 7. Utilize marketing automation tools to streamline processes and enhance efficiency. 8. Implement conversion rate optimization techniques to maximize website conversions. 9. Utilize digital advertising platforms such as Google Ads and Facebook Ads to reach target audiences. 10. Generate regular reports on digital marketing performance, providing insights and recommendations for optimization. 11. Utilize basic creative design skills to develop visually appealing digital assets. 12. Manage basic HTML tasks and oversee website content management. 13. Ensure a positive user experience (UX/UI) across all digital touchpoints. 14. Demonstrate strong communication skills, both written and verbal, to effectively convey marketing messages. 15. Adapt to changing digital marketing trends and technologies, staying informed of industry developments. 16. Effectively manage multiple projects, meeting deadlines and objectives. 17. Conduct A/B testing to optimize digital marketing campaigns and strategies. 18. Maintain a customer-centric mindset, understanding and addressing the needs of target audiences. Required Skills and Qualifications: - Bachelor's degree in Marketing, Communications, or related field. - Proven experience in digital marketing, with a strong portfolio of successful campaigns. - In-depth knowledge of digital marketing channels, including SEO, social media, PPC, and email marketing. - Proficiency in data analysis and interpretation, with the ability to derive actionable insights. - Familiarity with marketing automation tools such as HubSpot, Marketo, or Mailchimp. - Basic understanding of HTML and website management. - Knowledge of UX/UI principles and best practices. - Excellent communication skills, with the ability to articulate ideas clearly and persuasively. - Strong project management skills, with the ability to prioritize tasks and manage deadlines effectively. - Experience in Twitter and Telegram marketing is a must. Join our team and play a key role in driving our digital marketing efforts to new heights! (Note: This job description is intended to convey information essential to understanding the scope of the position and is not exhaustive. Duties and responsibilities may be added, deleted, or modified as required.) Job Types: Full-time, Permanent Salary: 8,000.00 - 25,000.00 per month Schedule: Day shift Experience: total work: 1 year (Preferred) Work Location: In person Expected Start Date: 29/03/2024

Employement Category:

Employement Type: Full time
Industry: Internet / E-Commerce
Role Category: Internet / E-Commerce
Functional Area: Not Applicable
Role/Responsibilies: Senior Digital Marketing Specialist

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Keyskills:   SEO Social Media Marketing PPC Email Marketing Data Analysis Marketing Automation HTML Project Management Twitter Marketing UXUI Design Telegram Marketing